Coursera Staff

Editorial Team

Bio

Coursera’s editorial team is comprised of highly experienced professional editors, writers, and fact-checkers. Our articles are deeply researched and thoroughly reviewed to ensure we are providing trustworthy information and advice for any topic. We understand that taking the next step in your education or career can raise questions. We are here to provide actionable, reliable, and relevant answers so you can achieve your goals.

Articles

[Featured image] A marketing team sits at a wooden table discussing content strategy. Some are working on tablets, laptops, and notebooks.

What Is Content Strategy? + How to Create Yours

Discover what goes into a content strategy, why it's important, and how to start building one for your business.

June 29, 2023

Article

[Featured image] A person holds three brown packages in their arm while looking at their phone. They're standing in a living room.

What Is Customer Lifetime Value (CLV)?

Customer value is the total amount of revenue that any individual customer represents to a brand. Read more to learn why customer lifetime value is important and how to calculate it for yourself.

June 28, 2023

Article

[Featured image] A project management team looks at a burndown chart for a project.

What Is a Burndown Chart?

Delve into the core principles behind a burndown chart, a graphic depiction of the time and effort needed to finish a software project.

June 28, 2023

Article

[Featured image] A UX writer is at their desking working on their laptop.

What Is a UX Writer? Writing for the User

UX writers create texts on digital interfaces, such as mobile apps and websites. Also known as 'copy', this text helps users navigate the digital interface.

June 28, 2023

Article