• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Content Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Good with Words: Writing and Editing

      Skills you'll gain: Editing, Writing and Editing, Writing, Concision, Proofreading, Grammar, Constructive Feedback, Time Management, Language Competency, Organizational Skills, Storytelling, Empathy, Vocabulary, Brainstorming, Productivity, Overcoming Obstacles, Mental Concentration, Planning, Critical Thinking, Creativity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      TikTok Insights: Crack the Algorithm

      Skills you'll gain: TikTok, Content Performance Analysis, Drive Engagement, Content Strategy, Social Media Marketing, Web Analytics and SEO, Social Media, Content Creation

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Project Management

      Skills you'll gain: Project Management Life Cycle, Project Management, Organizational Change, Change Management, Project Scoping, Leadership and Management, Organizational Structure, Project Planning, Project Closure, Agile Methodology, Waterfall Methodology, Communication Planning, Strategic Thinking, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      96K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Content Creation Essentials

      Skills you'll gain: Video Editing, Video Production, Storyboarding, Videography, Media Production, Photo Editing, Storytelling, Content Creation, Writing, Social Media Content, Scripting, Social Media

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      YouTube Growth: Boost Your Engagement

      Skills you'll gain: Live Streaming, Video Production, Drive Engagement, Social Media Content, Social Media Marketing, Social Media Strategy, Content Creation, Content Strategy, Search Engine Optimization, Production Schedule, Relationship Building, Scheduling

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      Strategies and Approaches in Sports Media

      Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Media Relations, Storytelling, Content Creation, Paid media, Content Strategy, Strategic Communication, Brand Management, Advertising, Strategic Partnership, Revenue Management, Video Production, Target Audience, Community Development, Negotiation, Target Market, Crisis Management, Planning

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      N

      Northeastern University

      Business Strategy and Value Creation In Action

      Skills you'll gain: Business Strategy, Corporate Strategy, Strategic Planning, Strategic Thinking, Competitive Analysis, Growth Strategies, Strategic Decision-Making, Value Propositions, Strategic Prioritization, Market Share, Business Economics

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera

      Facebook Monetization: Collaborate with Brands

      Skills you'll gain: Facebook, Target Audience, Social Media Content, Social Media Strategy, Content Strategy, Social Media Marketing, Revenue Management, Goal Setting, New Business Development, Live Streaming

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Digital Marketing and E-commerce

      Skills you'll gain: Data Storytelling, Marketing Channel, Digital Marketing, E-Commerce, Performance Measurement, Data-Driven Decision-Making, Marketing, Marketing Strategies, Digital Advertising, Marketing Analytics, Customer Analysis, Search Engine Marketing, Social Media Marketing, Search Engine Optimization, Email Marketing, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      29K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      A

      Adobe

      Adobe Content Creator

      Skills you'll gain: Social Media, Typography, Content Creation, Social Media Management, Web Content, Video Editing, Digital Design, Generative AI, Graphic Design, Content Marketing, Logo Design, Content Strategy, Customer Engagement, Adobe Photoshop, Creative Design, Visual Design, Storytelling, Infographics, Color Theory, Branding

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      I

      IBM

      IBM AI Product Manager

      Skills you'll gain: Prompt Engineering, Generative AI, Product Management, New Product Development, Product Strategy, Financial Analysis, Product Roadmaps, Product Development, Product Planning, Generative AI Agents, Project Management Life Cycle, Innovation, Commercialization, Artificial Intelligence, Market Analysis, Stakeholder Management, Business Planning, Product Lifecycle Management, Product Improvement, Stakeholder Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      29K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I
      S

      Multiple educators

      Generative AI for Growth Marketing

      Skills you'll gain: Data-Driven Decision-Making, Artificial Intelligence, Large Language Modeling, Content Creation, Customer experience improvement, Technical Writing, Target Audience, Business Ethics, Image Analysis, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.8K reviews

      Beginner · Specialization · 1 - 3 Months

    Content Strategy learners also search

    Content Marketing
    Marketing Strategy
    Digital Marketing
    Digital
    Marketing
    Entrepreneurship
    Beginner Digital Marketing
    Digital Marketing Projects
    1…456…343

    In summary, here are 10 of our most popular content strategy courses

    • Good with Words: Writing and Editing: University of Michigan
    • TikTok Insights: Crack the Algorithm: Coursera
    • Foundations of Project Management: Google
    • YouTube Content Creation Essentials: Coursera
    • YouTube Growth: Boost Your Engagement: Coursera
    • Strategies and Approaches in Sports Media: Real Madrid Graduate School Universidad Europea
    • Business Strategy and Value Creation In Action: Northeastern University
    • Facebook Monetization: Collaborate with Brands: Coursera
    • Foundations of Digital Marketing and E-commerce: Google
    • Adobe Content Creator: Adobe

    Skills you can learn in Data Management

    Google (4)
    Google Cloud Platform (4)
    Application Programming Interfaces (2)
    Mongodb (2)
    Apache Hadoop (1)
    Applied Machine Learning (1)
    Arrays (1)
    CSS (1)
    Cluster Analysis (1)
    Data Structure (1)
    E-commerce (1)
    Graphics (1)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok