What kind of people are best suited for roles in commercialization?

The kind of people who succeed in roles in commercialization have keen marketing skills and the ability to understand the research behind a product or service, and convey its benefits, uses, and so on to others. These skills are largely based on certain soft skills that allow them to make connections with other people and help them see their vision and point of view. Some of the most important soft skills that people have who are best suited for roles in commercialization, according to a panel of communications executives interviewed by Forbes, include being an engaged listener, not avoiding hard conversations, asking a lot of questions, listening to constructive criticism, being open-minded to new ideas, and being humble. Additional traits of professionals who succeed in commercialization include having self-discipline, being resilient, being able to read body language, and having a can-do attitude.

What are common career paths for someone in commercialization?

One common career path in commercialization is drug commercialization, which involves moving a new drug from development in the lab to pharmacies, clinics, and treatment centers where it can reach patients and health care providers. Another common career path is technology commercialization. This is the process of bringing new technologies from the research lab to the marketplace, which involves developing patents and licenses and publishing research findings, among other processes.

What topics can I study that are related to commercialization?

Entrepreneurship is one topic you can study that is related to commercialization, especially as it involves the process of coming up with an idea to taking it to consumers in the marketplace. You can also study aspects of commercialization, such as production, distribution, marketing, sales, and customer support. Other related topics that you can study are research and development, marketing and sales funnels, economics, human behavior, and leadership skills.

What skills or experience do I need to already have, before starting to learn commercialization?

You can generally begin your study of commercialization simply with curiosity and a desire to learn concepts in research, business, product development, marketing, and people skills.

What are the benefits of taking an online Commercialization course?

Online Commercialization courses offer a convenient and flexible way to enhance your knowledge or learn new Commercialization skills. Choose from a wide range of Commercialization courses offered by top universities and industry leaders tailored to various skill levels.

What Commercialization courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Commercialization, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Commercialization Courses - Learn Commercialization Online

Results for "commercialization"

California Institute of the Arts
Launching Your Freelancing Business
Skills you'll gain: Service Improvement, Business Process Automation, Process Improvement, Client Services, Presentations, Business Planning, Professional Development, Project Management, Business Development, Branding, Value Propositions, Customer Relationship Building
4.8
Rating, 4.8 out of 5 stars
41 reviews
Intermediate · Course · 1 - 3 Months
IIT Bombay
Introduction to Tech Entrepreneurship
Skills you'll gain: Entrepreneurial Finance, Go To Market Strategy, Value Propositions, New Product Development, Product Development, Business Modeling, Presentations, Entrepreneurship, Communication, Persona Development, Financial Statements, Customer Insights, Innovation, Business Strategy, Technical Management
5
Rating, 5 out of 5 stars
8 reviews
Beginner · Course · 1 - 4 Weeks
Emory University
Marketing Channel Governance
Skills you'll gain: Marketing Channel, Marketing Strategies, Strategic Marketing, E-Commerce, New Business Development, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Strategic Partnership, Sales Process
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Entrepreneurship I: Laying the Foundation
Skills you'll gain: Value Propositions, Entrepreneurship, Market Opportunities, Business Strategy, Market Analysis, Team Building, New Business Development, Business Modeling, Strategic Thinking, Business Development, Customer Analysis, Leadership
4.8
Rating, 4.8 out of 5 stars
1.2K reviews
Beginner · Course · 1 - 3 Months
University of Minnesota
Pharmaceutical and Medical Device Innovations
Skills you'll gain: Competitive Analysis, Commercialization, Pharmaceuticals, Go To Market Strategy, Regulatory Affairs, Market Analysis, Market Opportunities, Strategic Marketing, Business Strategy, Risk Analysis, Innovation, Product Development, Healthcare Industry Knowledge, Law, Regulation, and Compliance
4.5
Rating, 4.5 out of 5 stars
755 reviews
Beginner · Course · 1 - 4 Weeks
University of Virginia
Market and Competition in Pricing Strategy
Skills you'll gain: Market Dynamics, Product Lifecycle Management, Product Strategy, Competitive Analysis, Target Market, Business Strategy, Revenue Management, Strategic Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, Law, Regulation, and Compliance
4.8
Rating, 4.8 out of 5 stars
232 reviews
Beginner · Course · 1 - 4 Weeks
Emory University
Marketing Channel Strategy & B2B2C Routes to Market
Skills you'll gain: Marketing Channel, Strategic Marketing, Marketing Strategies, Business Marketing, Direct Marketing, Direct Selling, Go To Market Strategy, Target Market, Business Strategy, Market Research, Value Propositions, Market Opportunities, E-Commerce, Compensation Management, Strategic Partnership, B2B Sales, Consumer Behaviour, New Business Development, Supply Chain, Price Negotiation
4.5
Rating, 4.5 out of 5 stars
64 reviews
Intermediate · Specialization · 3 - 6 Months
University of Maryland, College Park
Entrepreneurship: Launching an Innovative Business
Skills you'll gain: Customer Analysis, Commercialization, Product Planning, Business Modeling, Strategic Decision-Making, Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, New Product Development, Sales Pipelines, Sales Strategy, Ideation, Customer Insights, Product Development, Team Building, Sales Presentations, Capital Markets, Finance
4.7
Rating, 4.7 out of 5 stars
2.2K reviews
Beginner · Specialization · 3 - 6 Months
Pontificia Universidad Católica del Perú
Fundamentos del Modelo de Negocio Canvas
Skills you'll gain: Business Modeling, Value Propositions, Customer Analysis, Strategic Partnership, Target Market, Business Planning, Business Strategies, Business Development, Revenue Management, Market Opportunities, Competitive Analysis, Customer Relationship Management, Innovation, Resource Management
4.7
Rating, 4.7 out of 5 stars
43 reviews
Beginner · Course · 1 - 3 Months
Arizona State University
Care: The First Step in Tech Innovation for Entrepreneurs
Skills you'll gain: Innovation, Entrepreneurship, Lean Methodologies, Team Oriented, Business Research, Complex Problem Solving, Decision Making, Data-Driven Decision-Making, Analysis, Customer Insights
4.9
Rating, 4.9 out of 5 stars
8 reviews
Beginner · Course · 1 - 3 Months
Status: Free
Universidad Austral
Introducción a la contabilidad: comienza tu emprendimiento.
Skills you'll gain: Financial Statements, Accounting, Small Business Accounting, Accrual Accounting, Financial Accounting, Balance Sheet, Income Statement, Bookkeeping, Financial Analysis, Entrepreneurial Finance, Entrepreneurship, Business Continuity, Investments
4.7
Rating, 4.7 out of 5 stars
30 reviews
Beginner · Course · 1 - 4 Weeks
University of Maryland, College Park
Financing and Profiting from Innovation for Corporate Entrepreneurs
Skills you'll gain: Entrepreneurial Finance, Business Valuation, Proposal Development, Corporate Finance, Financial Statements, Project Finance, Financial Management, Financial Analysis, Entrepreneurship, Finance, Cash Flows, Business Modeling, Presentations, Innovation
4.6
Rating, 4.6 out of 5 stars
45 reviews
Beginner · Course · 1 - 4 Weeks