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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Customer Analytics

      Skills you'll gain: Customer Analysis, Marketing Analytics, Customer Insights, Business Analytics, Data-Driven Decision-Making, Analytics, Predictive Analytics, Descriptive Analytics, Consumer Behaviour, Data Analysis, Advanced Analytics, Business Analysis, Revenue Management, Descriptive Statistics, Data Collection, Predictive Modeling, Regression Analysis, Process Improvement and Optimization, Correlation Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Customer Insights, Digital Media Strategy, Marketing Analytics, Customer Data Management, Data Integration, Digital Marketing, Customer experience strategy (CX), Social Media Marketing, Data-Driven Decision-Making, Big Data, Consumer Behaviour, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      444 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing

      Skills you'll gain: Data Storytelling, Marketing Analytics, Data Presentation, Customer Relationship Management, Digital Media Strategy, Marketing Communications, Search Engine Marketing, Digital Marketing, Analytics, Marketing Planning, Marketing, Web Analytics, Campaign Management, Business Analytics, Direct Marketing, User Experience, Digital Transformation, Data Analysis, Marketing Strategies, Data Visualization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Introduction to Data Analytics

      Skills you'll gain: Data Storytelling, Data Visualization, Extract, Transform, Load, Data Analysis, Statistical Analysis, Big Data, Data Wrangling, Data Processing, Data Mining, Analytics, Data Warehousing, Data Science, Data Cleansing, Data Lakes, Data Collection, Relational Databases, Microsoft Excel

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      A

      Adobe

      Adobe Marketing Specialist

      Skills you'll gain: Promotional Strategies, Social Media Content, Content Marketing, Social Media Strategy, Social Media Marketing, Creative Design, Target Audience, Marketing Communications, Digital Marketing, Cross-Channel Marketing, Digital Design, Generative AI, Marketing Strategies, Personalized Service, Campaign Management, Content Strategy, Data Ethics, Graphic Design, Advertising, Market Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      ROI-Driven Digital Marketing Analytics

      Skills you'll gain: Search Engine Marketing, Google Ads, Key Performance Indicators (KPIs), Marketing Analytics, Performance Measurement, Business Metrics, Web Analytics, Paid media, Marketing Effectiveness, Pay Per Click Advertising, Return On Investment, Performance Analysis, Campaign Management, Google Analytics, Predictive Analytics, Data-Driven Decision-Making, Social Media Campaigns, Search Engine Optimization, Marketing Strategies, Marketing Automation

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Generative AI in Marketing

      Skills you'll gain: Large Language Modeling, Digital Advertising, Marketing Planning, ChatGPT, Generative AI, Marketing Strategies, Brand Strategy, Strategic Marketing, Content Marketing, Customer experience improvement, Branding, Customer Relationship Management, Brand Awareness, Marketing Design, Content Development and Management, Prompt Engineering, AI Personalization, Digital Marketing, Customer Insights, Machine Learning

      4.2
      Rating, 4.2 out of 5 stars
      ·
      116 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Think Outside the Inbox: Email Marketing

      Skills you'll gain: Email Marketing, Campaign Management, Content Marketing, Marketing Automation, Newsletters, Direct Marketing, Marketing Strategy and Techniques, Marketing, Marketing Analytics, HubSpot CRM, Copywriting, Promotional Strategies, Goal Setting, A/B Testing, Customer Retention, Performance Analysis, Key Performance Indicators (KPIs), Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Analytics in Practice

      Skills you'll gain: Data Storytelling, Marketing Analytics, Data Presentation, Web Analytics, Analytics, Business Analytics, Digital Marketing, Data Analysis, Data Visualization Software, Trend Analysis, Marketing Planning, Online Advertising, Data Collection, Information Privacy

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      D

      DeepLearning.AI

      DeepLearning.AI Data Analytics

      Skills you'll gain: Data Storytelling, Dashboard, Data Visualization, Data Presentation, Analytics, Data Literacy, Data Analysis, Google Sheets, Regression Analysis, Statistical Analysis, Spreadsheet Software, LinkedIn, Statistics, Statistical Hypothesis Testing, Web Scraping, Pandas (Python Package), Relational Databases, Data Ethics, Time Series Analysis and Forecasting, Descriptive Statistics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      144 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      AI for Marketing

      Skills you'll gain: AI Personalization, Generative AI, Customer Retention, Customer Analysis, Marketing Automation, Customer experience strategy (CX), Personalized Service, Marketing Effectiveness, Prompt Engineering, Customer Insights, ChatGPT, Customer Acquisition Management, Marketing Analytics, Customer experience improvement, Marketing, Marketing Strategies, MarTech, Consumer Behaviour, Business Marketing, Artificial Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      38 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Business Analyst

      Skills you'll gain: Business Analysis, Requirements Elicitation, Business Process Modeling, Data Storytelling, Stakeholder Management, Process Mapping, Pivot Tables And Charts, Agile Methodology, Requirements Management, Digital Transformation, Dashboard, Requirements Analysis, Work Breakdown Structure, Business Requirements, Stakeholder Engagement, Data Cleansing, Excel Formulas, Business Analytics, Business Workflow Analysis, Business Systems Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      13K reviews

      Beginner · Professional Certificate · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Customer Analytics: University of Pennsylvania
    • Marketing analytics: Know your customers: Macquarie University
    • Digital Marketing: University of Illinois Urbana-Champaign
    • Introduction to Data Analytics: IBM
    • Adobe Marketing Specialist: Adobe
    • ROI-Driven Digital Marketing Analytics: Simplilearn
    • Generative AI in Marketing: University of Virginia Darden School Foundation
    • Think Outside the Inbox: Email Marketing: Google
    • Digital Marketing Analytics in Practice: University of Illinois Urbana-Champaign
    • DeepLearning.AI Data Analytics: DeepLearning.AI

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    Social Media Marketing (9)
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