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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Teamwork Skills: Communicating Effectively in Groups

      Skills you'll gain: Conflict Management, Teamwork, Decision Making, Cooperation, Collaboration, Diversity Awareness, Mediation, Interpersonal Communications, Cultural Diversity, Communication, Creativity, Digital Communications, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Publicidad Digital con Google AdWords

      Skills you'll gain: Google Ads, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Content Strategy, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      279 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Business

      Skills you'll gain: Search Engine Marketing, Business Planning, Financial Statements, Keyword Research, Business Strategy, Digital Marketing, People Development, Strategic Leadership, Online Advertising, Search Engine Optimization, Leadership and Management, Content Marketing, Leadership Development, Accounting, Cash Flows, Financial Forecasting, Income Statement, Organizational Strategy, Profit and Loss (P&L) Management, Social Media Strategy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      652 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      California Institute of the Arts

      UX Design Fundamentals

      Skills you'll gain: User Experience Design, User Interface (UI) Design, User Centered Design, Interaction Design, Prototyping, Wireframing, User Research, Human Computer Interaction, User Flows, Mockups, Information Architecture, Ideation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Computational Social Science

      Skills you'll gain: Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Simulations, Big Data, Systems Thinking, Data Science, Research Methodologies, Machine Learning, Data Collection, Computational Thinking, Economics, Policy, and Social Studies, Graph Theory, Agentic systems

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      Indian School of Business

      Trading Basics

      Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Trading, Balance Sheet, Securities Trading, Financial Analysis, Market Liquidity, Financial Market, Market Data, Market Dynamics, Market Analysis, Cash Flows, Equities, Order Management, Portfolio Management, Risk Analysis

      4
      Rating, 4 out of 5 stars
      ·
      1.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Drug Commercialization

      Skills you'll gain: Commercialization, Pharmacotherapy, Pharmacology, Intellectual Property, Clinical Trials, Portfolio Management, Strategic Partnership, Regulatory Affairs, Product Marketing, Go To Market Strategy, Business Strategy, Marketing Strategies, Market Dynamics, Business Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Implementación del Marketing Mix

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Peer Review, Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Price Negotiation, Strategic Decision-Making, Market Dynamics, Revenue Management, Retail Management, Strategic Marketing, Marketing Channel, Consumer Behaviour, Supply Chain Planning, Retail Sales

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Become a Journalist: Report the News!

      Skills you'll gain: Interviewing Skills, Journalism, Media and Communications, Multimedia, Electronic Media, Report Writing, Investigation, Research, Storytelling, Peer Review, Content Creation, Ethical Standards And Conduct, International Relations, Data Collection, Oral Expression, Rapport Building, Photo/Video Production and Technology, Blogs, Photography, Writing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Introduction to Public Relations and the Media

      Skills you'll gain: Press Releases, Strategic Communication, Media Relations, Public Relations, Marketing and Public Relations, Crisis Management, Corporate Communications, Marketing Communications, Communication Strategies, Corporate Sustainability, Brand Strategy, Branding, Brand Management, Storytelling, Business Ethics, Social Media, Persuasive Communication, Professional Networking, Writing, Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      678 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Salesforce Sales Development Representative

      Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Lead Generation, Sales Development, Time Management, Business Writing, Salesforce, Writing, Cold Calling, Sales Prospecting, Growth Mindedness, Verbal Communication Skills, Cultural Diversity, Sales Enablement, Empathy, Emotional Intelligence, Professional Development, Interviewing Skills, Communication

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      555 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • C

      Coursera Project Network

      Introduction to Python

      Skills you'll gain: Data Science, Web Development, Python Programming, Programming Principles, Artificial Intelligence, Computational Thinking, Computer Programming, Application Development, Scientific Visualization

      4.5
      Rating, 4.5 out of 5 stars
      ·
      2.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

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    1…252627…183

    In summary, here are 10 of our most popular digital marketing courses

    • Teamwork Skills: Communicating Effectively in Groups: University of Colorado Boulder
    • Publicidad Digital con Google AdWords: Universidad Austral
    • Introduction to Business: University of California, Irvine
    • UX Design Fundamentals: California Institute of the Arts
    • Computational Social Science: University of California, Davis
    • Trading Basics: Indian School of Business
    • Drug Commercialization : University of California San Diego
    • Implementación del Marketing Mix: IE Business School
    • Become a Journalist: Report the News!: Michigan State University
    • Introduction to Public Relations and the Media: University of Colorado Boulder

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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