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    • Web Analytics

    Web Analytics Courses Online

    Master web analytics for measuring online performance. Learn to analyze web traffic, user behavior, and marketing effectiveness using tools like Google Analytics.

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    Explore the Web Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Unilever Digital Marketing Analyst

      Skills you'll gain: Data Storytelling, Marketing Automation, Web Analytics, Marketing Effectiveness, Marketing Analytics, Customer Insights, Digital Marketing, Social Media Campaigns, Market Analysis, Google Analytics, Social Media Marketing, Customer Analysis, Search Engine Marketing, Marketing Strategies, Social Media Strategy, Customer experience strategy (CX), Performance Reporting, Search Engine Optimization, Predictive Analytics, MarTech

      4.7
      Rating, 4.7 out of 5 stars
      ·
      253 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Applied Data Science with Python

      Skills you'll gain: Matplotlib, Network Analysis, Feature Engineering, Data Visualization Software, Interactive Data Visualization, Scientific Visualization, Pandas (Python Package), Applied Machine Learning, Supervised Learning, Text Mining, Visualization (Computer Graphics), Statistical Visualization, Scikit Learn (Machine Learning Library), Network Model, Jupyter, NumPy, Graph Theory, Data Manipulation, Natural Language Processing, Data Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      34K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Start the UX Design Process: Empathize, Define, and Ideate

      Skills you'll gain: User Experience Design, User Story, Ideation, Usability, Web Content Accessibility Guidelines, User Research, Design Thinking, Human Centered Design, Competitive Analysis, User Flows, Persona Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      16K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Automation

      Skills you'll gain: Prompt Engineering, ChatGPT, Ideation, Verification And Validation, Data Validation, Data Presentation, Productivity, Generative AI, Document Management, Data Synthesis, Image Analysis, Data Capture, Artificial Intelligence, OpenAI, Large Language Modeling, Data Analysis, Organizational Skills, Risk Management Framework, Computer Vision, Microsoft Excel

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Java Programming and Software Engineering Fundamentals

      Skills you'll gain: Object Oriented Programming (OOP), Java, Hypertext Markup Language (HTML), Software Design, Software Design Patterns, Data Structures, HTML and CSS, Debugging, Software Engineering, Cascading Style Sheets (CSS), Web Development, Computer Programming, Programming Principles, Javascript, Encryption, Algorithms, AI Personalization, Web Design, Data Processing, Statistical Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      22K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT: Master Free AI Tools to Supercharge Productivity

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Productivity, AI Personalization, OpenAI, Artificial Intelligence, Personalized Service, Large Language Modeling, Expense Management, Creative Thinking, Ingenuity, Productivity Software, Brainstorming, Travel Arrangements, Innovation, Scenario Testing, Problem Solving, Application Development, Data Quality

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Information Technology (IT) and Cloud Fundamentals

      Skills you'll gain: Software Development Life Cycle, Computing Platforms, Cloud Computing Architecture, Cloud Services, Peripheral Devices, Cybersecurity, Cloud Security, Cloud Technologies, Cloud Infrastructure, Cloud Applications, Network Troubleshooting, Encryption, Data Storage, Cyber Attacks, Technical Support, Networking Hardware, Computer Hardware, Information Technology, Cloud Computing, Databases

      4.7
      Rating, 4.7 out of 5 stars
      ·
      10K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      IBM Java Developer

      Skills you'll gain: Spring Framework, Prompt Engineering, HTML and CSS, Software Development Life Cycle, Cloud-Native Computing, Hibernate (Java), Database Design, Docker (Software), Software Architecture, Containerization, Development Environment, Git (Version Control System), GitHub, Microservices, Object Oriented Programming (OOP), Large Language Modeling, Spring Boot, Object-Relational Mapping, Java Programming, Interviewing Skills

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.5K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Data Analyst

      Skills you'll gain: Data Storytelling, Prompt Engineering, Data Presentation, ChatGPT, Data Synthesis, Microsoft Excel, Productivity, Infographics, Document Management, SQL, Generative AI, Artificial Intelligence, Data Visualization, Data Cleansing, Large Language Modeling, Data Import/Export, Statistical Reporting, Data Integration, Data Transformation, Data Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Prompt Engineering

      Skills you'll gain: Prompt Engineering, ChatGPT, Ideation, Verification And Validation, Data Validation, Data Presentation, Productivity, Document Management, Generative AI, Artificial Intelligence, Large Language Modeling, Risk Management Framework, Microsoft Excel, Creative Thinking, Ingenuity, Brainstorming, Problem Solving, Data Ethics, Data Analysis, Information Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.7K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Cloud Application Development Foundations

      Skills you'll gain: Node.JS, Cloud Computing Architecture, Server Side, Cloud-Native Computing, React Redux, Cloud Services, NoSQL, MongoDB, React.js, Web Design and Development, Agile Methodology, Front-End Web Development, JavaScript Frameworks, Cloud Security, Cloud Technologies, Hypertext Markup Language (HTML), HTML and CSS, Restful API, Web Development, Back-End Web Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      9.9K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Python 3 Programming

      Skills you'll gain: Unified Modeling Language, JSON, Object Oriented Programming (OOP), Software Design, Debugging, Object Oriented Design, Data Processing, Web Scraping, Unit Testing, Programming Principles, Data Import/Export, Restful API, Python Programming, Image Analysis, Data Manipulation, Jupyter, Maintainability, Data Structures, Software Engineering, File Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    Web Analytics learners also search

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    1…151617…433

    In summary, here are 10 of our most popular web analytics courses

    • Unilever Digital Marketing Analyst: Unilever
    • Applied Data Science with Python: University of Michigan
    • Start the UX Design Process: Empathize, Define, and Ideate: Google
    • Generative AI Automation: Vanderbilt University
    • Java Programming and Software Engineering Fundamentals: Duke University
    • ChatGPT: Master Free AI Tools to Supercharge Productivity: Vanderbilt University
    • Information Technology (IT) and Cloud Fundamentals: IBM
    • IBM Java Developer: IBM
    • Generative AI Data Analyst: Vanderbilt University
    • Prompt Engineering: Vanderbilt University

    Skills you can learn in Mobile And Web Development

    Web (13)
    Mobile App (9)
    Javascript (8)
    Mobile Application Development (8)
    Web Development (8)
    Android Software Development (7)
    CSS (6)
    Programming Language (6)
    Web Application (6)
    Android Studio (5)
    Angularjs (5)
    Computer Program (5)

    Frequently Asked Questions about Web Analytics

    Web analytics is a method of gathering and analyzing data from a website. Web analytics allows you to measure such data as who's visiting your website, where they're from, what pages they're viewing, and other types of information. You can use web analytics to measure a site that you have administrative access to so that you can determine what content is popular and resonating with clients or site viewers. It's a powerful tool to have as a web administrator because you can make changes to your site to attract or retain more visitors.‎

    You can use web analytics to see what's working with your website as well as to identify any problems that you might have with your site so that you can optimize its performance. Web analytics can show you the patterns of traffic on your site, which pages viewers go to most, and what content attracts the most visitors. You can also see the demographics of your website visitors as well as what platforms or devices they're using to view your site. It's important to learn how to view and process the data that web analytics can provide you so that you can make your site the most effective that it can be.‎

    Once you've gained a knowledge of web analytics, you can use your skills to advance in your career. If you're looking to start a new career, you can look for jobs in the growing field of web analytics, where companies of all types are looking to harness data and make the most of their online presence. You can also seek job opportunities within the company where you already work, or you can try to strike out on your own as a freelance web analyst or consultant.‎

    Online courses on Coursera will help you do more than just learn the basics of web analytics. Instructors will help you gain a thorough knowledge of web analytics as well as apply what you've learned in practical ways. You'll be able to understand web analytics thoroughly, which will give you a definite advantage in this innovative field. You'll be able to carry your newfound skills and confidence into a better position within your current workplace or an entirely new career.‎

    Online Web Analytics courses offer a convenient and flexible way to enhance your knowledge or learn new Web Analytics skills. Choose from a wide range of Web Analytics courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Web Analytics, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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