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    • Marketing Fundamentals

    Marketing Fundamentals Courses Online

    Explore marketing fundamentals for business growth. Learn about market analysis, targeting, positioning, and the marketing mix.

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    Explore the Marketing Fundamentals Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Digital Product Management: Modern Fundamentals

      Skills you'll gain: New Product Development, Product Management, Innovation, Product Improvement, Customer Insights, Design and Product, Product Roadmaps, Stakeholder Communications, Customer Engagement, Agile Methodology, Data-Driven Decision-Making, Marketing Analytics, Stakeholder Management, Product Testing, Business Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Small Business Marketing Using YouTube

      Skills you'll gain: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Fundamentals of Finance

      Skills you'll gain: Finance, Equities, Financial Modeling, Corporate Finance, Financial Analysis, Business Valuation, Investments, Investment Management, Risk Analysis, Cash Flows

      3.9
      Rating, 3.9 out of 5 stars
      ·
      1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Applied Software Engineering Fundamentals

      Skills you'll gain: Software Development Life Cycle, Linux Commands, Bash (Scripting Language), Shell Script, Software Architecture, Development Environment, Git (Version Control System), GitHub, Flask (Web Framework), Unit Testing, Version Control, File Management, Jupyter, Software Design, Application Development, Application Deployment, Python Programming, Data Structures, Collaborative Software, Web Scraping

      4.6
      Rating, 4.6 out of 5 stars
      ·
      48K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Financial Accounting Fundamentals

      Skills you'll gain: Financial Statements, Financial Accounting, Balance Sheet, Financial Reporting, Financial Statement Analysis, Annual Reports, Accrual Accounting, Income Statement, Financial Analysis, General Ledger, Generally Accepted Accounting Principles (GAAP), Accounting Records, Cash Flows, Revenue Recognition, Depreciation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Austral

      Marketing Digital

      Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Media Buying, Digital Media Strategy, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Pay Per Click Advertising, Marketing Strategies, Marketing, Keyword Research, Paid media, Performance Analysis, Online Advertising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International B2B (Business to Business) Marketing

      Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Business-To-Consumer, Market Opportunities, Growth Strategies, Marketing, Business Development, Customer Engagement, Promotional Strategies, Marketing Strategies, Product Marketing, Value Propositions, Innovation, Marketing Communications, Interviewing Skills

      4.6
      Rating, 4.6 out of 5 stars
      ·
      587 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Marketing Budgets, Brand Marketing, Communication Planning, Marketing Planning, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing Management, Campaign Management, Marketing Strategy and Techniques, Media Planning, Brand Awareness, Promotional Strategies, Consumer Behaviour, Communication Strategies

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

      4.4
      Rating, 4.4 out of 5 stars
      ·
      324 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Building a Business Presence With Facebook Marketing

      Skills you'll gain: Facebook, Social Media Content, Drive Engagement, Online Advertising, Advertising, Social Media Marketing, Social Media Campaigns, Social Media, Customer Engagement, Business Marketing, Target Audience

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Business Marketing Brand Kit Using Canva

      Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, Graphic Design, Design

      4.6
      Rating, 4.6 out of 5 stars
      ·
      917 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Fundamentals for Non-Data Scientists

      Skills you'll gain: Generative AI, Big Data, Machine Learning, Customer Data Management, Tensorflow, Artificial Intelligence, Deep Learning, Algorithms, Process Optimization, Data Analysis, Artificial Neural Networks, Natural Language Processing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      750 reviews

      Mixed · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing fundamentals courses

    • Digital Product Management: Modern Fundamentals: University of Virginia
    • Small Business Marketing Using YouTube: Coursera Project Network
    • Fundamentals of Finance: University of Pennsylvania
    • Applied Software Engineering Fundamentals: IBM
    • Financial Accounting Fundamentals: University of Virginia
    • Marketing Digital: Universidad Austral
    • International B2B (Business to Business) Marketing: Yonsei University
    • Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more: IE Business School
    • Storytelling in Branding and Content Marketing : IE Business School
    • Building a Business Presence With Facebook Marketing: Coursera Project Network

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