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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: Free
      Free
      G

      Goldman Sachs

      Digital Marketing Strategy with Goldman Sachs 10,000 Women

      Skills you'll gain: Social Media Campaigns, Campaign Management, Paid media, Digital Media Strategy, Social Media Marketing, Earned Media, Digital Marketing, Owned Media, Marketing, Marketing Strategies, Business Planning, Entrepreneurship, Marketing Design, Analytics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      764 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Planning a Digital Marketing Strategy

      Skills you'll gain: Digital Marketing, Data Ethics, Search Engine Marketing, Data Management, Digital Media Strategy, Marketing Channel, Marketing Automation, Marketing Strategy and Techniques, Data Strategy, Customer Acquisition Management, Marketing Effectiveness, Cross-Channel Marketing, Marketing Planning, Digital Advertising, Customer experience strategy (CX), Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Customer experience improvement, Strategic Thinking

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing

      Skills you'll gain: Data Storytelling, Marketing Analytics, Data Presentation, Customer Relationship Management, Digital Media Strategy, Marketing Communications, Search Engine Marketing, Digital Marketing, Analytics, Marketing Planning, Marketing, Web Analytics, Campaign Management, Business Analytics, Direct Marketing, User Experience, Digital Transformation, Data Analysis, Marketing Strategies, Data Visualization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Unilever Digital Marketing Analyst

      Skills you'll gain: Data Storytelling, Web Analytics, Marketing Analytics, Search Engine Marketing, Marketing Automation, Marketing Effectiveness, Digital Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Social Media Marketing, Return On Investment, Keyword Research, Data Presentation, Marketing Strategies, Performance Reporting, Search Engine Optimization, Google Analytics, Marketing Channel, A/B Testing, Analytics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      274 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Attract and Engage Customers with Digital Marketing

      Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Digital Advertising, Online Advertising, Persona Development, Digital Marketing, Keyword Research, Marketing, Web Analytics and SEO, Marketing Strategies, Pay Per Click Advertising, Target Audience, Customer Acquisition Management, Customer Engagement, Advertising, Web Content

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Measure a Marketing Strategy using Facebook Insights

      Skills you'll gain: Facebook, Social Media Marketing, Marketing Effectiveness, Social Media Strategy, Social Media, Marketing Strategies, Customer Insights, Marketing, Content Performance Analysis, Corporate Communications, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      45 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Effective Marketing in the Global Marketplace

      Skills you'll gain: Marketing, Target Audience, Target Market, Marketing Strategies, Value Propositions, Global Marketing, Strategic Marketing, Search Engine Optimization, Marketing Effectiveness, Brand Strategy, Branding, Marketing Analytics, Market Research, Data-Driven Decision-Making, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      69 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Increase Engagement to your Instagram Business Profile

      Skills you'll gain: Instagram, Social Media Management, Social Media, Social Media Marketing, Content Creation, Calendar Management, Social Media Strategy, Photo Editing

      4
      Rating, 4 out of 5 stars
      ·
      343 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Search Engine Optimization (SEO)

      Skills you'll gain: Search Engine Optimization, Keyword Research, Competitive Analysis, Web Analytics and SEO, Content Marketing, Content Strategy, Social Media Marketing, Content Creation, Social Media Strategy, Client Services, Target Audience, Persona Development, Social Media, Project Management, Web Content, Digital Marketing, Market Analysis, Key Performance Indicators (KPIs), Google Analytics, Expectation Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Brand Identity and Strategy

      Skills you'll gain: Brand Strategy, Branding, Brand Marketing, Logo Design, Brand Management, Value Propositions, Brand Awareness, Target Audience, Marketing Design, Target Market, Customer Insights, Marketing Psychology, Strategic Marketing, Advertising, Consumer Behaviour, Typography, Competitive Analysis, Color Theory

      4.7
      Rating, 4.7 out of 5 stars
      ·
      856 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Business Strategy

      Skills you'll gain: Business Strategy, Organizational Strategy, Business Modeling, Strategic Thinking, Business, Competitive Analysis, Strategic Decision-Making, Market Analysis, Value Propositions, Resource Management, Leadership, Analysis, Market Opportunities, Innovation

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      I

      Illinois Tech

      Digital Marketing

      Skills you'll gain: Digital Marketing, Pay Per Click Advertising, Social Media Marketing, Email Marketing, Web Analytics, Search Engine Optimization, Social Media, Digital Advertising, Google Ads, Marketing Strategies, Web Design and Development, Online Advertising, Google Analytics, Advertising Campaigns, Marketing Analytics, Performance Measurement

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      52 reviews

      Advanced · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing strategy courses

    • Digital Marketing Strategy with Goldman Sachs 10,000 Women: Goldman Sachs
    • Planning a Digital Marketing Strategy: Digital Marketing Institute
    • Digital Marketing: University of Illinois Urbana-Champaign
    • Unilever Digital Marketing Analyst: Unilever
    • Attract and Engage Customers with Digital Marketing: Google
    • Measure a Marketing Strategy using Facebook Insights: Coursera Project Network
    • Effective Marketing in the Global Marketplace: Coursera Instructor Network
    • Increase Engagement to your Instagram Business Profile : Coursera Project Network
    • Search Engine Optimization (SEO): University of California, Davis
    • Brand Identity and Strategy: IE Business School

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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