What are the best Google Ads courses on Coursera?

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate . These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.

Can I learn Google Ads for free on Coursera?

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.

What will I learn in a Google Ads course?

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.

Do I need marketing experience to start learning Google Ads?

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.

Can Coursera’s Google Ads courses help me get a job in digital marketing?

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing , PPC (pay-per-click) advertising , or freelance consulting . Earning a certificate can also help you stand out to employers or clients.

Top Google Ads Courses - Learn Google Ads Online

Google Cloud

Introduction to Responsible AI - בעברית

Skills you'll gain: Data Ethics, Machine Learning, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Google Cloud Platform

Google Cloud

Dialogflow CX: Parameter Manipulation

Skills you'll gain: Data Validation, Virtual Environment, Generative AI Agents, Prompt Engineering

Google Cloud

Optimizing Your Google Cloud Costs em Português

Skills you'll gain: Google Cloud Platform, Cloud Management, Query Languages, Cost Control, Cost Management, Virtual Machines, Resource Allocation, Budget Management, System Monitoring, Billing, Serverless Computing

Google Cloud

APIs Explorer: Cloud SQL

Skills you'll gain: MySQL, Database Management, Cloud API, Data Store, Application Programming Interface (API), Data Import/Export, Cloud Storage

Google Cloud

Responsible AI for Developers: Privacy & Safety - 简体中文

Skills you'll gain: Information Privacy, Cloud Security, Personally Identifiable Information, Google Cloud Platform, Data Security, Computer Security, Security Controls, Data Governance, Safety and Security, Artificial Intelligence, Encryption

Google Cloud

Introduction to Convolutions with TensorFlow

Skills you'll gain: Tensorflow, Image Analysis, Computer Vision, NumPy, Data Processing, Scientific Visualization, Deep Learning

Status: Free Trial

Google Cloud

Architecting with Google Kubernetes Engine: Production em Português Brasileiro

Skills you'll gain: Kubernetes, Google Cloud Platform, CI/CD, Cloud-Native Computing, Application Deployment, Continuous Integration, DevOps, Cloud Storage, Continuous Delivery, Cloud Security, Role-Based Access Control (RBAC), Managed Services, Cloud Services, Data Storage, Identity and Access Management, Database Management, Authorization (Computing), Authentications, Database Management Systems

Google Cloud

Google Ads Courses

Filter by

Subject
Required

Language
Required

Learning Product
Required

Level
Required

Duration
Required

Skills
Required

Subtitles
Required

Educator
Required