• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Content Writing

    Content Writing Courses

    Content writing courses can help you learn how to create clear, engaging, and informative written material for blogs, websites, marketing, and more.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Content Writing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Python 3 Programming

      Skills you'll gain: Unified Modeling Language, JSON, Object Oriented Programming (OOP), Software Design, Debugging, Object Oriented Design, Data Processing, Web Scraping, Unit Testing, Programming Principles, Data Import/Export, Restful API, Python Programming, Image Analysis, Data Manipulation, Jupyter, Maintainability, Data Structures, Software Engineering, File Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Generative AI for Cybersecurity Professionals

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Cyber Threat Intelligence, Security Information and Event Management (SIEM), Threat Modeling, OpenAI, Threat Detection, Cybersecurity, Incident Response, Malware Protection, Large Language Modeling, Artificial Intelligence, Natural Language Processing, Program Development, Anomaly Detection, Vulnerability Management, Content Creation, Image Analysis, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • U

      University of Pennsylvania

      English for Career Development

      Skills you'll gain: English Language, Vocabulary, Business Writing, Interviewing Skills, Verbal Communication Skills, Business Correspondence, Social Skills, Professional Networking, Professional Development, Business Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      17K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Leadership & Strategy

      Skills you'll gain: Prompt Engineering, ChatGPT, Ideation, Verification And Validation, Data Validation, Succession Planning, Productivity, Business Writing, Generative AI, Leadership, Meeting Facilitation, Organizational Leadership, Artificial Intelligence, Large Language Modeling, Business Leadership, Proposal Writing, Communication, Risk Management Framework, Creative Thinking, Human Resource Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT: Excel at Personal Automation with GPTs, AI & Zapier

      Skills you'll gain: Generative AI Agents, Prompt Engineering, ChatGPT, Generative AI, Agentic systems, Productivity, AI Personalization, Expense Management, Artificial Intelligence, OpenAI, Personalized Service, Expense Reports, Large Language Modeling, Workflow Management, Google Workspace, Creative Thinking, Ingenuity, Productivity Software, Brainstorming, Business Process Automation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Software Developers

      Skills you'll gain: Prompt Engineering, Generative AI, Large Language Modeling, ChatGPT, Data Ethics, OpenAI, Artificial Intelligence, Software Development Tools, Software Testing, Test Automation, Software Development, DevSecOps, Application Security, CI/CD, Natural Language Processing, Code Review, Program Development, Software Architecture, Content Creation, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Java and Spring Developers

      Skills you'll gain: Prompt Engineering, Generative AI, Large Language Modeling, ChatGPT, Restful API, Spring Framework, Data Ethics, Natural Language Processing, OpenAI, Application Deployment, Artificial Intelligence, Software Development Tools, Software Testing, Test Automation, Software Development, DevSecOps, Application Security, CI/CD, Application Programming Interface (API), Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Educators

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, AI Personalization, Education Software and Technology, OpenAI, Data Ethics, Large Language Modeling, Artificial Intelligence, Program Development, Content Creation, Image Analysis, Ethical Standards And Conduct, Virtual Environment, Information Privacy, Diversity Awareness, Data Security

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.8K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Photography Techniques: Light, Content, and Sharing

      Skills you'll gain: Photography, Photo Editing, Peer Review, Color Theory, Storytelling, Creativity, Information Privacy, Web Design and Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Data Analysts

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Data Storytelling, OpenAI, Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), Dashboard, Large Language Modeling, Data Ethics, Artificial Intelligence, Program Development, Data Visualization Software, SQL, Python Programming, Query Languages, Content Creation, Image Analysis, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of User Experience (UX) Design

      Skills you'll gain: Design Thinking, User Research, User Experience Design, User Centered Design, Usability, Web Content Accessibility Guidelines, Cross Platform Development, Prototyping, Wireframing, Sprint Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      73K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      English for Effective Business Writing

      Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Writing, Writing and Editing, Concision, Persuasive Communication, English Language, Grammar, Language Competency, Target Audience, Vocabulary

      4.5
      Rating, 4.5 out of 5 stars
      ·
      456 reviews

      Mixed · Course · 1 - 3 Months

    1…789…204

    In summary, here are 10 of our most popular content writing courses

    • Python 3 Programming: University of Michigan
    • IBM Generative AI for Cybersecurity Professionals: IBM
    • English for Career Development: University of Pennsylvania
    • Generative AI Leadership & Strategy: Vanderbilt University
    • ChatGPT: Excel at Personal Automation with GPTs, AI & Zapier: Vanderbilt University
    • Generative AI for Software Developers: IBM
    • Generative AI for Java and Spring Developers: IBM
    • Generative AI for Educators: IBM
    • Photography Techniques: Light, Content, and Sharing: Michigan State University
    • Generative AI for Data Analysts: IBM

    Why Learn Content Writing?

    Content writing is the craft of producing written material that informs, educates, or inspires an audience—whether for digital marketing, journalism, education, or branding. It combines research, structure, and tone to connect ideas with readers. Learning content writing can help you communicate effectively, build an online presence, and support business or creative goals.

    Skills you can learn in Business Essentials

    Analytics (37)
    Presentation (33)
    Modeling (29)
    Business Analytics (27)
    Language (26)
    Microsoft Excel (26)
    Writing (26)
    Speech (18)
    Plan (17)
    Business Communication (16)
    Decision-making (16)
    Leadership (15)

    Frequently Asked Questions about Content Writing

    Popular courses include The Strategy of Content Marketing from UC Davis and Good with Words: Writing and Editing from the University of Michigan. These programs teach how to plan, write, and optimize content for web, marketing, and business communication.‎

    Yes. Many content writing courses offer a free audit option, which allows you to access video lessons and reading materials at no cost. You’ll need to upgrade or apply for financial aid to complete graded assignments or earn a certificate.‎

    You’ll learn how to write clearly and persuasively for online audiences, structure articles and blog posts, apply SEO strategies, and develop a consistent tone and brand voice. Some courses also cover editing, storytelling, and content strategy.‎

    Not at all. Many Coursera courses are designed for beginners and guide you through writing basics and digital best practices. More advanced learners can focus on specialized topics like UX writing, email copy, or B2B content.‎

    Yes. Content writing is a growing field across industries like marketing, publishing, tech, and e-commerce. A Coursera course can help you build writing samples, strengthen your portfolio, and earn certificates that show your skills to clients or employers.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok