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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Foundations

      Skills you'll gain: Operations Management, Operational Efficiency, Process Management, Capacity Planning, Process Analysis, Finance, Process Improvement, Capital Budgeting, Return On Investment, Go To Market Strategy, Accrual Accounting, Financial Reporting, Product Development, Financial Accounting, Marketing Strategies, Branding, Marketing, Human Capital, Decision Making, Corporate Finance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Meta

      Meta Marketing Analytics

      Skills you'll gain: Marketing Analytics, Business Metrics, Data Storytelling, Descriptive Statistics, Matplotlib, Marketing Effectiveness, A/B Testing, Bayesian Statistics, Key Performance Indicators (KPIs), Spreadsheet Software, Statistical Hypothesis Testing, Data Visualization, Dashboard, Data Cleansing, Marketing Strategies, Data Analysis, Pandas (Python Package), Marketing, Registration, Interviewing Skills

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of Project Management

      Skills you'll gain: Project Management Life Cycle, Project Management, Organizational Change, Change Management, Project Scoping, Leadership and Management, Organizational Structure, Project Planning, Project Closure, Agile Methodology, Waterfall Methodology, Communication Planning, Strategic Thinking, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      96K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      S

      SkillsBooster Academy

      DeepSeek R1 for AI Marketing and Business Strategy

      Skills you'll gain: Return On Investment, Financial Modeling, Business Strategy, Marketing Strategies, Dashboard, Business Planning, Performance Measurement, Market Analysis, Competitive Analysis, Market Trend, Strategic Decision-Making, Strategic Leadership, Data-Driven Decision-Making, Plan Execution, Target Audience, Content Marketing, Online Advertising, Prompt Engineering, Digital Marketing, Media Planning

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Business Strategy

      Skills you'll gain: Business Strategy, Growth Strategies, Data-Driven Decision-Making, Strategic Thinking, Competitive Analysis, Mergers & Acquisitions, Stakeholder Management, Business Development, Business Planning, Plan Execution, Peer Review, New Business Development, Strategic Decision-Making, Business Ethics, Governance, Organizational Strategy, Corporate Strategy, Milestones (Project Management), Innovation, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Assess for Success: Marketing Analytics and Measurement

      Skills you'll gain: Marketing Analytics, Media Planning, Marketing Effectiveness, Google Analytics, Key Performance Indicators (KPIs), Web Analytics, A/B Testing, Data Presentation, Performance Measurement, Marketing Strategies, Google Ads, Dashboard, Return On Investment, Online Advertising, Stakeholder Communications, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      Northwestern University

      Social Media Marketing

      Skills you'll gain: Integrated Marketing Communications, Key Performance Indicators (KPIs), Social Media Marketing, Marketing Budgets, Content Marketing, Peer Review, Social Media, Social Media Strategy, Social Media Management, Advertising, Target Audience, Big Data, Business Metrics, Performance Metric, Data Collection, Content Creation, Marketing Effectiveness, Analytics, Digital Marketing, ChatGPT

      4.6
      Rating, 4.6 out of 5 stars
      ·
      5.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Marketing Analytics Foundation

      Skills you'll gain: Marketing Analytics, Marketing, Google Analytics, Social Media Marketing, Market Data, Spreadsheet Software, General Data Protection Regulation (GDPR), Facebook, Digital Marketing, Data Management, Analytics, Data Collection, Information Privacy, Data Analysis, Application Programming Interface (API), Data-Driven Decision-Making, Advertising

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Prompt Engineering, Generative AI, AI Personalization, Digital Advertising, Data Ethics, Email Marketing, Marketing, ChatGPT, Advertising, Digital Marketing, MarTech, Keyword Research, Advertising Campaigns, Content Creation, Artificial Intelligence, Large Language Modeling, Marketing Analytics, Social Media Marketing, Search Engine Optimization, Technical Writing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.8K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Social Media Management

      Skills you'll gain: Social Media Content, Social Media Management, Social Media Strategy, Social Media Marketing, Content Creation, Content Performance Analysis, Instagram, Content Management, Brand Strategy, Content Marketing, Brand Awareness, Facebook, Storytelling, Calendar Management, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Google Marketing Digital e E-Commerce

      Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, Online Advertising, Customer experience strategy (CX), Marketing, Campaign Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.6K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Leadership & Strategy

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, Innovation, Organizational Leadership, Leadership, Strategic Leadership, Artificial Intelligence, Data Ethics, Large Language Modeling, Leadership and Management, Culture Transformation, Human Machine Interfaces, Organizational Effectiveness, Organizational Change, Creativity, Risk Management Framework, Problem Solving, Risk Management, Application Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.1K reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing strategy courses

    • Business Foundations: University of Pennsylvania
    • Meta Marketing Analytics: Meta
    • Foundations of Project Management: Google
    • DeepSeek R1 for AI Marketing and Business Strategy: SkillsBooster Academy
    • Business Strategy: University of Virginia
    • Assess for Success: Marketing Analytics and Measurement: Google
    • Social Media Marketing: Northwestern University
    • Marketing Analytics Foundation: Meta
    • Generative AI for Digital Marketing: IBM
    • Social Media Management : Meta

    Skills you can learn in Marketing

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    Brand (13)
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