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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • U

      Università Bocconi

      Arts and Heritage Management

      Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Art History, Data-Driven Decision-Making, Customer Relationship Management, Consumer Behaviour, Customer experience improvement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.5K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Creating Business Value with Data and Looker

      Skills you'll gain: Looker (Software), Dashboard, Data Governance, Digital Transformation, Real Time Data, Google Cloud Platform, Data Modeling, Data Management, Data Warehousing, Data Visualization Software, Data Analysis, Data Sharing, Big Data, Cloud Storage, Analytics, Business Intelligence, Data Presentation, Data Processing, Database Design, Performance Tuning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Product Ideation, Design, and Management

      Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Corporate Finance, Target Market, Market Opportunities, Ideation, Product Improvement

      4.5
      Rating, 4.5 out of 5 stars
      ·
      684 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      Interactive Brokers

      Practical Guide to Trading

      Skills you'll gain: Derivatives, Equities, Futures Exchange, Risk Analysis, Financial Trading, International Finance, Investments, Securities Trading, Financial Market, Risk Management, Financial Statement Analysis, Financial Analysis, Market Analysis, Analysis, Capital Markets, Tax, Balance Sheet, Financial Regulations, Market Data, Technical Analysis

      4.4
      Rating, 4.4 out of 5 stars
      ·
      755 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Influencing People

      Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Executive Presence, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Communication, Negotiation, Stakeholder Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.1K reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Pennsylvania

      Microeconomics: The Power of Markets

      Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 3 Months

    • L

      Lund University

      AI, Business & the Future of Work

      Skills you'll gain: Organizational Strategy, Artificial Intelligence, Strategic Thinking, Business Transformation, Business Risk Management, Business Strategy, Organizational Change, Business Ethics, Automation, Thought Leadership, Machine Learning, Interviewing Skills, Human Machine Interfaces

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Computer Communications

      Skills you'll gain: TCP/IP, Local Area Networks, Routing Protocols, Network Routing, Digital Communications, OSI Models, Network Protocols, Dynamic Host Configuration Protocol (DHCP), Network Security, Network Planning And Design, Network Architecture, Network Performance Management, Computer Networking, Network Model, Network Infrastructure, Wireless Networks, Telecommunications, Software-Defined Networking, Algorithms, System Programming

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.3K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Optimizing a Website for Google Search

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Client Services, Content Strategy, Competitive Analysis, Google Analytics, Forecasting, Digital Marketing, Expectation Management, Content Marketing, Key Performance Indicators (KPIs), Performance Reporting, Internal Auditing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      Universidad de Chile

      Costos para los Negocios

      Skills you'll gain: Cost Accounting, Operating Cost, Management Reporting, Small Business Accounting, Cost Management, Management Accounting, Cost Estimation, Financial Reporting, Business Reporting, Expense Management, Operating Expense, Inventory Accounting, Materials Management, Material Handling, Labor Compliance, Budgeting, Financial Accounting

      4.9
      Rating, 4.9 out of 5 stars
      ·
      2.8K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Strategic Business Analytics

      Skills you'll gain: Marketing Analytics, Business Analytics, Forecasting, Peer Review, Data Presentation, Predictive Analytics, R Programming, Customer Analysis, Information Technology, Digital Transformation, Business Marketing, Advanced Analytics, Marketing Strategies, Statistical Analysis, Complex Problem Solving, Analytics, Business Analysis, Data Synthesis, Data Analysis, Data Storytelling

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.3K reviews

      Advanced · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      A

      Adobe

      Design Fundamentals with AI

      Skills you'll gain: Design Elements And Principles, Typography, Design, Web Content Accessibility Guidelines, Graphic and Visual Design, Adobe Creative Cloud, Storytelling, Creative Design, Color Theory, Logo Design, User Experience Design, Content Creation, Generative AI

      4.7
      Rating, 4.7 out of 5 stars
      ·
      691 reviews

      Beginner · Course · 1 - 4 Weeks

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    1…293031…282

    In summary, here are 10 of our most popular digital marketing courses

    • Arts and Heritage Management: Università Bocconi
    • Creating Business Value with Data and Looker: Google Cloud
    • Product Ideation, Design, and Management: University of Maryland, College Park
    • Practical Guide to Trading: Interactive Brokers
    • Influencing People: University of Michigan
    • Microeconomics: The Power of Markets: University of Pennsylvania
    • AI, Business & the Future of Work: Lund University
    • Computer Communications: University of Colorado System
    • Optimizing a Website for Google Search: University of California, Davis
    • Costos para los Negocios: Universidad de Chile

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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