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    • Web Analytics

    Web Analytics Courses Online

    Master web analytics for measuring online performance. Learn to analyze web traffic, user behavior, and marketing effectiveness using tools like Google Analytics.

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    Explore the Web Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Data Scientists

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Exploratory Data Analysis, Data Ethics, OpenAI, Feature Engineering, Predictive Modeling, Large Language Modeling, Artificial Intelligence, Data Storytelling, Program Development, Data Modeling, Data Presentation, Predictive Analytics, Data Synthesis, Data Analysis, Data Cleansing, Data Visualization Software, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI Fundamentals

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, OpenAI, Data Ethics, Large Language Modeling, Leadership and Management, Business Leadership, Strategic Leadership, Business Ethics, Legal Risk, IBM Cloud, Google Cloud Platform, Artificial Intelligence, Program Development, Artificial Neural Networks, Business Development, Deep Learning, Content Creation, Business Transformation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Software Developers

      Skills you'll gain: Prompt Engineering, Generative AI, Large Language Modeling, ChatGPT, Data Ethics, OpenAI, Artificial Intelligence, Software Development Tools, Software Testing, Test Automation, Software Development, DevSecOps, Application Security, CI/CD, Natural Language Processing, Code Review, Program Development, Software Architecture, Content Creation, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Learn SQL Basics for Data Science

      Skills you'll gain: Data Governance, Presentations, SQL, Apache Spark, Distributed Computing, Descriptive Statistics, Data Lakes, Data Storytelling, Data Analysis, Peer Review, Exploratory Data Analysis, Data Quality, Data Pipelines, Databricks, Statistical Analysis, Database Design, Complex Problem Solving, Query Languages, Data Visualization, JSON

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta Android Developer

      Skills you'll gain: React Native, Android Studio, Restful API, Version Control, UI/UX Research, Usability Testing, Git (Version Control System), Data Structures, Jest (JavaScript Testing Framework), Unix Commands, Android Jetpack, Android Development, Persona (User Experience), GitHub, Interaction Design, Kotlin, User Experience Design, User Interface and User Experience (UI/UX) Design, User Interface (UI), Mobile Development

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8.6K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Prompt Engineering, Generative AI, Digital Advertising, ChatGPT, Email Marketing, OpenAI, Digital Marketing, Marketing Automation, AI Personalization, Marketing Analytics, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Search Engine Optimization, Large Language Modeling, Artificial Intelligence, Copywriting, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.8K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S
      I

      Multiple educators

      Generative AI for Growth Marketing

      Skills you'll gain: Prompt Engineering, Generative AI, AI Personalization, ChatGPT, Marketing Strategies, Email Marketing, Growth Strategies, Marketing Automation, OpenAI, Marketing Effectiveness, Marketing Analytics, Customer experience strategy (CX), Customer Engagement, Lead Generation, Large Language Modeling, Customer Insights, Artificial Intelligence, Program Development, Customer Retention, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.9K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Data Engineers

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Database Design, Data Pipelines, Query Languages, Extract, Transform, Load, OpenAI, Snowflake Schema, Star Schema, Data Warehousing, Data Ethics, Data Infrastructure, Data Architecture, Data Mining, Large Language Modeling, Data Synthesis, Artificial Intelligence, Program Development, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Business Intelligence (BI) Analysts

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Interactive Data Visualization, Business Intelligence, Data Presentation, Infographics, OpenAI, Dashboard, Data Storytelling, Large Language Modeling, Artificial Intelligence, Program Development, SQL, Data Analysis, Content Creation, Business Ethics, Image Analysis, Virtual Environment, Natural Language Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Analytics in Practice

      Skills you'll gain: Data Storytelling, Marketing Analytics, Google Analytics, Web Analytics, Analytics, Trend Analysis, Digital Marketing, Data Analysis, Marketing, Digital Advertising, Data Collection, Information Privacy

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta iOS Developer

      Skills you'll gain: React Native, iOS Development, Core Data (Software), Restful API, Version Control, Apple iOS, UI/UX Research, Usability Testing, Apple Xcode, Data Structures, Swift Programming, Jest (JavaScript Testing Framework), User Interface (UI), Unix Commands, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, User Experience Design, Mobile Development

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8.1K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Applied Data Science with Python

      Skills you'll gain: Matplotlib, Network Analysis, Feature Engineering, Data Visualization Software, Interactive Data Visualization, Scientific Visualization, Pandas (Python Package), Applied Machine Learning, Supervised Learning, Text Mining, Visualization (Computer Graphics), Statistical Visualization, Scikit Learn (Machine Learning Library), Network Model, Jupyter, NumPy, Graph Theory, Data Manipulation, Natural Language Processing, Data Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      34K reviews

      Intermediate · Specialization · 3 - 6 Months

    Web Analytics learners also search

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    1…141516…433

    In summary, here are 10 of our most popular web analytics courses

    • Generative AI for Data Scientists: IBM
    • Generative AI Fundamentals: IBM
    • Generative AI for Software Developers: IBM
    • Learn SQL Basics for Data Science: University of California, Davis
    • Meta Android Developer: Meta
    • Generative AI for Digital Marketing: IBM
    • Generative AI for Growth Marketing: Starweaver
    • Generative AI for Data Engineers: IBM
    • Generative AI for Business Intelligence (BI) Analysts: IBM
    • Digital Marketing Analytics in Practice: University of Illinois Urbana-Champaign

    Skills you can learn in Mobile And Web Development

    Web (13)
    Mobile App (9)
    Javascript (8)
    Mobile Application Development (8)
    Web Development (8)
    Android Software Development (7)
    CSS (6)
    Programming Language (6)
    Web Application (6)
    Android Studio (5)
    Angularjs (5)
    Computer Program (5)

    Frequently Asked Questions about Web Analytics

    Web analytics is a method of gathering and analyzing data from a website. Web analytics allows you to measure such data as who's visiting your website, where they're from, what pages they're viewing, and other types of information. You can use web analytics to measure a site that you have administrative access to so that you can determine what content is popular and resonating with clients or site viewers. It's a powerful tool to have as a web administrator because you can make changes to your site to attract or retain more visitors.‎

    You can use web analytics to see what's working with your website as well as to identify any problems that you might have with your site so that you can optimize its performance. Web analytics can show you the patterns of traffic on your site, which pages viewers go to most, and what content attracts the most visitors. You can also see the demographics of your website visitors as well as what platforms or devices they're using to view your site. It's important to learn how to view and process the data that web analytics can provide you so that you can make your site the most effective that it can be.‎

    Once you've gained a knowledge of web analytics, you can use your skills to advance in your career. If you're looking to start a new career, you can look for jobs in the growing field of web analytics, where companies of all types are looking to harness data and make the most of their online presence. You can also seek job opportunities within the company where you already work, or you can try to strike out on your own as a freelance web analyst or consultant.‎

    Online courses on Coursera will help you do more than just learn the basics of web analytics. Instructors will help you gain a thorough knowledge of web analytics as well as apply what you've learned in practical ways. You'll be able to understand web analytics thoroughly, which will give you a definite advantage in this innovative field. You'll be able to carry your newfound skills and confidence into a better position within your current workplace or an entirely new career.‎

    Online Web Analytics courses offer a convenient and flexible way to enhance your knowledge or learn new Web Analytics skills. Choose from a wide range of Web Analytics courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Web Analytics, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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