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    Sales Courses

    Sales courses can help you learn how to understand customer needs, build relationships, and close deals that drive business growth.

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    Find the Best Sales Course for Your Goals

    • Status: Free
      Free
      C

      Coursera Project Network

      Create and Design Digital Products using Canva

      Skills you'll gain: Canva (Software), Design, Digital Design, Design Elements And Principles, Product Design, Color Theory, Intellectual Property, Product Promotion, E-Commerce, Digital Assets, Marketing Materials

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.2K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Washington

      Business English: Meetings

      Skills you'll gain: Proposal Writing, Taking Meeting Minutes, Business Writing, Business Correspondence, Meeting Facilitation, Setting Appointments, Management Reporting, Business Reporting, Writing, Oral Expression, Business Communication, English Language, Office Procedures, Verbal Communication Skills, Oral Comprehension, Telephone Skills, Vocabulary, Scheduling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Introduction to CRM with HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Pipelines, Dashboard, Collaborative Software, Team Oriented

      4.6
      Rating, 4.6 out of 5 stars
      ·
      933 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Cost and Economics in Pricing Strategy

      Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

      4.8
      Rating, 4.8 out of 5 stars
      ·
      671 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      CVS Health

      CVS Health Retail Customer Service

      Skills you'll gain: Active Listening, De-escalation Techniques, Greeting Customers, Customer Service, Empathy, Cross Selling, Retail Sales, Call Center Experience, Transaction Processing, Verbal Communication Skills, Upselling, Retail Store Operations, Customer Complaint Resolution, Product Knowledge, Oral Comprehension, Cash Register Operation, Problem Solving, Time Management, Conflict Management, Interviewing Skills

      4.7
      Rating, 4.7 out of 5 stars
      ·
      299 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • C

      Coursera Instructor Network

      Introduction to Merchandising

      Skills you'll gain: Merchandising, Merchandise Displays, Inventory Management, Visual Merchandising, Consumer Behaviour, Inventory Management System, Planogram, Retail Management, Retail Sales, Retail Store Operations, Marketing Psychology, Customer Insights, Business Development, Sales Strategy, Market Dynamics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      49 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Implementación del Marketing Mix

      Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Peer Review, Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Price Negotiation, Strategic Decision-Making, Market Dynamics, Revenue Management, Retail Management, Strategic Marketing, Marketing Channel, Consumer Behaviour, Supply Chain Planning, Retail Sales

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Entrepreneurship 4: Financing and Profitability

      Skills you'll gain: Entrepreneurial Finance, Business Valuation, Entrepreneurship, Private Equity, Business Modeling, Financial Modeling, Finance, Sales Presentations, Investments, Financial Analysis, Mergers & Acquisitions, Fundraising and Crowdsourcing, Presentations, Business Development, Business Strategies, Cash Flows, Customer Retention, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      L

      Lund University

      European Business Law: Understanding the Fundamentals

      Skills you'll gain: Legal Research, Law, Regulation, and Compliance, International Relations, European History, Regulatory Compliance, Business Economics, Compliance Management, Environmental Laws, E-Commerce, Public Policies, Case Law, Labor Law, Commercial Laws, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Finance for Managers

      Skills you'll gain: Financial Statement Analysis, Operational Analysis, Working Capital, Balance Sheet, Income Statement, Financial Forecasting, Forecasting, Return On Investment, Financial Analysis, Cash Flows, Cash Flow Forecasting, Risk Analysis, Financial Planning, Accounts Receivable, Inventory Management System, Growth Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      The Payroll Professional

      Skills you'll gain: Payroll, Payroll Administration, Payroll Systems, Payroll Processing, Compensation Strategy, Payroll Reporting, Human Resource Strategy, Human Resources, Customer Service, Continuous Improvement Process, Complex Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      346 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Recommender Systems

      Skills you'll gain: AI Personalization, Machine Learning Algorithms, Taxonomy, Applied Machine Learning, Machine Learning, Dimensionality Reduction, Performance Metric, Spreadsheet Software, Data Collection, Performance Measurement, Benchmarking, Usability Testing, Exploratory Data Analysis, A/B Testing, Analysis, Artificial Intelligence and Machine Learning (AI/ML), Technical Design, Algorithms, System Design and Implementation, Predictive Modeling

      4.3
      Rating, 4.3 out of 5 stars
      ·
      823 reviews

      Intermediate · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular sales courses

    • Create and Design Digital Products using Canva: Coursera Project Network
    • Business English: Meetings: University of Washington
    • Introduction to CRM with HubSpot: Coursera Project Network
    • Cost and Economics in Pricing Strategy: University of Virginia
    • CVS Health Retail Customer Service: CVS Health
    • Introduction to Merchandising: Coursera Instructor Network
    • Implementación del Marketing Mix: IE Business School
    • Entrepreneurship 4: Financing and Profitability: University of Pennsylvania
    • European Business Law: Understanding the Fundamentals: Lund University
    • Finance for Managers: IESE Business School

    Why Learn Sales?

    Sales is the practice of building relationships, understanding customer needs, and offering solutions that drive business growth. It’s a key function in nearly every industry, with strong ties to communication, strategy, and customer success. Learning sales can help you develop persuasive skills, grow your influence, and create value in competitive markets.

    Frequently Asked Questions about Sales

    Coursera offers sales courses from institutions like Salesforce, West Virginia University, Microsoft, and HubSpot Academy. You can explore topics like sales strategy, B2B selling, negotiation, customer relationship management (CRM), and digital selling.‎

    Yes. Many sales courses offer a free audit option. This gives you access to video lessons and readings at no cost. If you want to earn a certificate or complete assignments, you’ll need to pay or apply for financial aid.‎

    You’ll learn how to build relationships with customers, understand buyer behavior, present solutions, handle objections, and close deals. Some courses also cover sales technologies like CRMs, pipeline management, and data-driven selling techniques.‎

    No prior experience is required. Many Coursera sales courses are designed for beginners and walk you through core concepts step by step. You can also find more advanced courses if you're already working in sales and want to grow your skills.‎

    Yes. Sales skills are in demand across industries. Whether you're looking to start a career in sales or boost your performance in an existing role, a Coursera course can help you build confidence, learn practical techniques, and earn a certificate to show what you’ve learned.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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