Vanderbilt University
Generative AI Deep Research: Strategic AI Edge for Leaders
Vanderbilt University

Generative AI Deep Research: Strategic AI Edge for Leaders

Dr. Jules White

Instructor: Dr. Jules White

Top Instructor

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

3 hours to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Deploy PhD-level AI agents to generate instant strategic consulting reports in 15 minutes that would normally cost thousands and take weeks.

  • Use AI agents to identify top products, vendors, and contractors for procurement while generating custom decision matrices.

  • Create comprehensive procurement guides using AI with vendor comparisons, pricing strategies, and negotiation tactics tailored to your needs.

Details to know

Shareable certificate

Add to your LinkedIn profile

Recently updated!

June 2025

Assessments

3 assignments

Taught in English

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Build your subject-matter expertise

This course is part of the Generative AI Strategic Leader Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate

There is 1 module in this course

Deep Research: A Competitive Agentic AI Advantage for Leaders equips executives and decision-makers with advanced AI research methodologies that transform information gathering from a time-consuming bottleneck into a strategic competitive advantage. This module teaches leaders how to leverage cutting-edge agentic AI research tools—which can conduct comprehensive, multi-source investigations autonomously for 10-30 minutes—to make faster, more informed decisions while their competitors rely on traditional research methods. Participants learn the pre-prompting pattern for maximizing research ROI, expert discovery techniques for finding top talent and service providers, and systematic approaches for investigating market opportunities, competitive intelligence, and strategic options. By mastering these AI-powered research capabilities, leaders can compress weeks of traditional research into hours, uncover insights their competitors miss, and make data-driven decisions with unprecedented speed and depth—creating sustainable competitive advantages in rapidly evolving markets where information velocity often determines market leadership.

What's included

5 videos12 readings3 assignments

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Dr. Jules White

Top Instructor

Vanderbilt University
43 Courses748,316 learners

Offered by

Explore more from Business Strategy

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Coursera Plus

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions