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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Marketing Strategy for Engineers and Technologists

      Skills you'll gain: Value Propositions, Business Marketing, Market Research, Customer Relationship Management, Branding, Strategic Marketing, Strategic Planning, Data-Driven Decision-Making, Marketing Strategy and Techniques, Business Writing, Marketing Planning, Customer Service, Competitive Analysis, Media Strategy, Search Engine Optimization, Marketing, Social Media Marketing, Digital Marketing, Google Ads, Forecasting

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      14 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM AI Foundations for Business

      Skills you'll gain: Generative AI Agents, Data Literacy, Generative AI, Data Mining, Enterprise Architecture, Data Analysis, Data Science, Data Architecture, Strategic Decision-Making, OpenAI, Information Architecture, Data-Driven Decision-Making, Big Data, Data Management, Strategic Thinking, Artificial Intelligence, ChatGPT, Analytics, Business Process Automation, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      96K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Strategy: Navigating Emerging Media and AI

      Skills you'll gain: Marketing Analytics, Marketing Communications, Marketing Strategies, Digital Media Strategy, Marketing Effectiveness, Customer Engagement, Digital Marketing, Advertising, Integrated Marketing Communications, Social Media Marketing, Digital Advertising, Marketing Channel, AI Personalization, Consumer Behaviour, Social Media, Business Ethics, Target Audience

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Virginia

      Digital Business Strategy

      Skills you'll gain: Digital Transformation, Intellectual Property, Technology Strategies, Business Strategy, Business Modeling, Data-Driven Decision-Making, Market Opportunities, Competitive Analysis, Innovation, Market Dynamics, Emerging Technologies, Computing Platforms

      4.8
      Rating, 4.8 out of 5 stars
      ·
      109 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International B2B (Business to Business) Marketing

      Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Growth Strategies, Market Opportunities, Business-To-Consumer, Business Strategies, Target Market, Marketing, Marketing Channel, Promotional Strategies, Marketing Strategies, Product Marketing, Purchasing, Marketing Communications, Value Propositions, Innovation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      590 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Digital Marketing

      Skills you'll gain: Search Engine Marketing, Online Advertising, Keyword Research, Digital Marketing, Search Engine Optimization, Content Marketing, Social Media Strategy, Social Media, Pay Per Click Advertising, Web Analytics and SEO, Storytelling, Brand Management, Customer Relationship Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      217 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Strategy Capstone Project

      Skills you'll gain: Market Research, Market Analysis, Consumer Behaviour, Customer Insights, Marketing Planning, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Target Market, Competitive Analysis, Product Strategy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      116 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      T

      The University of Sydney

      Design-Led Strategy: Design thinking for business strategy and entrepreneurship

      Skills you'll gain: Design Thinking, Business Modeling, Innovation, Business Strategy, Corporate Strategy, Market Research, Product Development, Product Design, Corporate Communications, User Research, User Feedback, Customer Insights

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Upgrade Your Marketing Strategy with Microsoft Copilot

      Skills you'll gain: Competitive Analysis, Microsoft Copilot, Prompt Engineering, Marketing Strategies, Generative AI, Marketing Planning, Marketing, Market Analysis, Marketing Channel, Customer Analysis, Market Research, Artificial Intelligence, Performance Reporting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      IE Business School

      The "What" of the Marketing Strategy

      Skills you'll gain: Marketing, Marketing Effectiveness, Strategic Marketing, Customer Engagement, Marketing Strategy and Techniques, Marketing Planning, Consumer Behaviour, Brand Marketing, Market Research, Market Analysis, Branding, Value Propositions, Cross-Channel Marketing, Key Performance Indicators (KPIs)

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Brand and Product Management

      Skills you'll gain: Product Lifecycle Management, Brand Management, Customer experience strategy (CX), Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Product Management, Product Strategy, Product Marketing, Customer Engagement, Design and Product, Portfolio Management, Stakeholder Engagement, Employee Engagement

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Corporate Strategy

      Skills you'll gain: Corporate Strategy, Stakeholder Management, Mergers & Acquisitions, Business Strategy, Global Marketing, Governance, Organizational Strategy, Strategic Partnership, Corporate Finance, Business Valuation, Competitive Intelligence, Value Propositions, Competitive Analysis, Growth Strategies, Strategic Decision-Making, Innovation

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing strategy courses

    • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
    • IBM AI Foundations for Business: IBM
    • Digital Marketing Strategy: Navigating Emerging Media and AI: University of Illinois Urbana-Champaign
    • Digital Business Strategy: University of Virginia
    • International B2B (Business to Business) Marketing: Yonsei University
    • Introduction to Digital Marketing: University of California, Irvine
    • Marketing Strategy Capstone Project: IE Business School
    • Design-Led Strategy: Design thinking for business strategy and entrepreneurship: The University of Sydney
    • Upgrade Your Marketing Strategy with Microsoft Copilot: Microsoft
    • The "What" of the Marketing Strategy: IE Business School

    Skills you can learn in Marketing

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    Social Media (15)
    Marketing Strategy (14)
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    Brand (13)
    Digital Marketing (13)
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    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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