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Google Ads courses can help you learn how to create, manage, and optimize paid search campaigns to drive traffic and reach customers through Google’s advertising platform.

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Find the Best Google Ads Course for Your Goals

Status: New
Google Cloud
Machine Learning Operations (MLOps) with Vertex AI: Model Evaluation - 繁體中文
Skills you'll gain: Generative AI, Continuous Monitoring, Google Cloud Platform, MLOps (Machine Learning Operations), Predictive Modeling, Test Automation, Data Validation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Data Quality
Intermediate · Course · 1 - 4 Weeks
Status: New
Google Cloud
Menggunakan BigQuery Machine Learning untuk Inferensi
Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks
Status: New
Google Cloud
Usar o BigQuery ML para inferência
Skills you'll gain: Analytics, Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Google Cloud Platform, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks
Status: New
Google Cloud
使用 BigQuery 机器学习推理功能
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, Google Cloud Platform, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
Coursera
Creating Engaging Content for YouTube
Skills you'll gain: Video Production, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Content Performance Analysis, Content Creation, Branding, Marketing Channel, Live Streaming, Storytelling
Beginner · Course · 1 - 4 Weeks

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In summary, here are 5 of our most popular google ads courses

Machine Learning Operations (MLOps) with Vertex AI: Model Evaluation - 繁體中文: Google Cloud
Menggunakan BigQuery Machine Learning untuk Inferensi: Google Cloud
Usar o BigQuery ML para inferência: Google Cloud
使用 BigQuery 机器学习推理功能: Google Cloud
Creating Engaging Content for YouTube: Coursera

Why Learn Google Ads?

Google Ads is a powerful platform for reaching potential customers through paid search, display, video, and shopping ads. It plays a key role in digital marketing strategies by helping businesses increase visibility and measure performance. Learning Google Ads can help you build targeted campaigns, manage budgets, and improve ROI across online channels.

Frequently Asked Questions about Google Ads

Top options include Foundations of Digital Marketing and E-commerce and Attract and Engage Customers Online with Google Ads, both part of the Google Digital Marketing & E-commerce Professional Certificate. These courses teach how to create, launch, and optimize ad campaigns across Google Search, Display, and YouTube.‎

Yes. Many courses offer a free audit option, allowing learners to access video lessons and reading materials at no cost. To complete assignments or earn a certificate, you’ll need to upgrade or apply for financial aid.‎

You’ll learn how to set up Google Ads accounts, conduct keyword research, write ad copy, manage bidding strategies, and measure performance with tools like Google Analytics. Some courses also cover campaign optimization and A/B testing to improve ROI.‎

No prior experience is needed. Many beginner-friendly courses walk you through the Google Ads interface and campaign setup step by step. More advanced content is also available for learners looking to refine their digital advertising strategy.‎

Yes. Google Ads skills are in high demand across industries. Learning how to manage ad campaigns through Coursera can prepare you for roles in digital marketing, PPC (pay-per-click) advertising, or freelance consulting. Earning a certificate can also help you stand out to employers or clients.‎

This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.