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    • Integrated Marketing Communications

    Integrated Marketing Communications Courses Online

    Explore integrated marketing communications for cohesive branding. Learn to align advertising, public relations, and digital marketing efforts.

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    Explore the Integrated Marketing Communications Course Catalog

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Sport Sponsorship. Let them Play

      Skills you'll gain: Peer Review, Internal Communications, Strategic Partnership, Proposal Development, Business Development, Stakeholder Engagement, Stakeholder Management, Branding, Drive Engagement, Promotional Strategies, Event Management, Brand Marketing, Stakeholder Communications, Brand Management, Advertising, Innovation

      4.4
      Rating, 4.4 out of 5 stars
      ·
      280 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Generative AI for Marketers

      Skills you'll gain: Content Performance Analysis, Competitive Analysis, Microsoft Copilot, Prompt Engineering, Customer Analysis, Marketing Strategies, Persona Development, Marketing Analytics, Customer Insights, AI Personalization, Generative AI, Content Creation, Marketing Planning, Marketing, Marketing Effectiveness, Ideation, Market Analysis, Marketing Channel, Paid media, Data Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      26 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Product Owner

      Skills you'll gain: Agile Software Development, Agile Methodology, Sprint Retrospectives, Scrum (Software Development), Agile Project Management, Communication Planning, Virtual Teams, Team Performance Management, Generative AI, Product Management, Sprint Planning, Agile Product Development, Computer Systems, Lean Methodologies, Product Roadmaps, Cloud Computing, Stakeholder Management, User Story, Data Ethics, ChatGPT

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.7K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Project Management & Other Tools for Career Development

      Skills you'll gain: Negotiation, Business Writing, Stakeholder Engagement, Creative Problem-Solving, Stakeholder Management, Problem Solving, Business Correspondence, Report Writing, Creativity, Scope Management, Project Scoping, Project Risk Management, Critical Thinking and Problem Solving, Project Planning, Change Control, Project Management, Relationship Building, Risk Management, Conflict Management, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      37K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      COVID-19 Contact Tracing

      Skills you'll gain: Rapport Building, Interviewing Skills, Active Listening, Infection Control, Interpersonal Communications, Epidemiology, Healthcare Ethics, Investigation, Infectious Diseases, Public Health, Public Health and Disease Prevention, Health Technology, Community Health, Ethical Standards And Conduct, Medical Privacy

      4.9
      Rating, 4.9 out of 5 stars
      ·
      95K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Digital Marketing Specialists

      Skills you'll gain: Generative AI, Data Ethics, Marketing Operations, ChatGPT, Marketing Strategies, Marketing Effectiveness, Digital Marketing, MarTech, AI Personalization, Brand Management, Brand Strategy, Content Creation, Data-Driven Decision-Making, Data Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      37 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Microsoft

      Microsoft 365 Fundamentals

      Skills you'll gain: Microsoft PowerPoint, Microsoft 365, Microsoft Word, Microsoft Excel, Spreadsheet Software, Collaborative Software, Excel Formulas, Data Visualization, Productivity Software, Data Import/Export, Data Analysis Software, Document Management, Microsoft Windows, Public Speaking, Data Management, Data Sharing, File Management, End User Training and Support, Organizational Skills, Content Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Introduction to Generative AI Marketing

      Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering, Marketing, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, MarTech, Artificial Intelligence, Content Creation, Technology Roadmaps, Business Ethics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of London

      Corporate Strategy

      Skills you'll gain: Corporate Strategy, Business Strategy, Resource Allocation, Mergers & Acquisitions, Business, Organizational Strategy, Strategic Decision-Making, Business Valuation, Growth Strategies, Market Share, New Business Development, Financial Analysis, Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      P

      Peking University

      Chinese for Beginners

      Skills you'll gain: Language Learning, Language Competency, Oral Expression, Communication, Vocabulary, Oral Comprehension, Grammar

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20K reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Create and Design Digital Products using Canva

      Skills you'll gain: Canva (Software), Digital Design, Design, Graphic and Visual Design Software, Product Design, Color Theory, Marketing Design, Journals, Digital Publishing, Graphic Design, Design Elements And Principles, Marketing, Asset Protection

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.2K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      G

      Google

      Google Data Analytics Capstone: Complete a Case Study

      Skills you'll gain: Analytical Skills, Data Analysis, Spreadsheet Software, Data Storytelling, Interviewing Skills, Data Presentation, LinkedIn, Dashboard, Business Analysis, Presentations, Portfolio Management, Data Visualization, Data Cleansing, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19K reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular integrated marketing communications courses

    • Sport Sponsorship. Let them Play: Universitat Autònoma de Barcelona
    • Generative AI for Marketers: Microsoft
    • IBM Product Owner: IBM
    • Project Management & Other Tools for Career Development: University of California, Irvine
    • COVID-19 Contact Tracing: Johns Hopkins University
    • GenAI for Digital Marketing Specialists: Coursera Instructor Network
    • Microsoft 365 Fundamentals: Microsoft
    • Introduction to Generative AI Marketing: Coursera Instructor Network
    • Corporate Strategy : University of London
    • Chinese for Beginners: Peking University

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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