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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Optimizing a Website for Google Search

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Strategy, Competitive Analysis, Client Services, Web Content, Content Creation, Digital Marketing, Key Performance Indicators (KPIs), Google Analytics, Expectation Management, Return On Investment, Marketing, Content Marketing, Mobile Security

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      C

      Copenhagen Business School

      An Introduction to Consumer Neuroscience & Neuromarketing

      Skills you'll gain: Consumer Behaviour, Marketing Psychology, Branding, Marketing, Customer Insights, Market Research, Human Learning, Business Ethics, Advertising, Decision Making, Regulation and Legal Compliance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.5K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Analytics

      Skills you'll gain: People Analytics, Customer Analysis, Marketing Analytics, Customer Insights, Business Analytics, Financial Statement Analysis, Analytics, Data-Driven Decision-Making, Operational Analysis, Descriptive Analytics, Predictive Analytics, Performance Measurement, Financial Analysis, Peer Review, Workforce Planning, Human Resources Management and Planning, Talent Management, Consumer Behaviour, Data Analysis, Financial Accounting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Developer

      Skills you'll gain: Cloud Applications, Prompt Engineering, Kubernetes, Cloud Infrastructure, Google Cloud Platform, Containerization, CI/CD, Application Deployment, Docker (Software), Microservices, Serverless Computing, Cloud Development, Generative AI, Cloud API, Identity and Access Management, Cloud Services, Application Development, Cloud Computing, Cloud Storage, Debugging

      4.7
      Rating, 4.7 out of 5 stars
      ·
      49K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      English for Career Development

      Skills you'll gain: Intercultural Competence, Grammar, Interviewing Skills, English Language, Vocabulary, Cultural Sensitivity, Professionalism, Writing, Verbal Communication Skills, Business Communication, Business Writing, Professional Networking, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      17K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

      Skills you'll gain: Digital Marketing, Marketing, Sales Process, Sales Strategy, Marketing Strategy and Techniques, Sales, Value Propositions, Business Metrics, Marketing Analytics, Branding, Brand Management, Customer Engagement, Market Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Full-Stack JavaScript Developer

      Skills you'll gain: Serverless Computing, Full-Stack Web Development, Software Development Life Cycle, Node.JS, Cloud-Native Computing, OpenShift, CI/CD, Back-End Web Development, GitHub, Software Architecture, React Redux, Web Development Tools, Microservices, MongoDB, Containerization, Agile Methodology, Responsive Web Design, Javascript, Professional Networking, Azure DevOps

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7.8K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      S

      S.P. Jain Institute of Management and Research

      Marketing Management

      Skills you'll gain: Product Strategy, Marketing Strategies, Marketing Planning, Marketing Management, Marketing Analytics, Integrated Marketing Communications, Product Lifecycle Management, Business Strategy, Brand Strategy, Brand Management, Target Market, Market Analysis, Marketing Communications, Marketing Channel, Consumer Behaviour

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Starweaver

      Grow with AI: Your AI-driven Growth Marketing strategy

      Skills you'll gain: AI Personalization, Growth Strategies, Marketing Analytics, Marketing Automation, Marketing Strategies, Email Marketing, Data-Driven Decision-Making, Lead Generation, Content Creation, Customer experience improvement, Artificial Intelligence, Target Audience, Customer Retention, Customer Engagement, Business Ethics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      66 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Sales and CRM Overview

      Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Salesforce, Sales Process, Sales Operations, Sales, B2B Sales, Data Management, Business-To-Consumer, Databases

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      A

      Adobe

      Adobe Graphic Designer

      Skills you'll gain: Adobe Illustrator, Adobe Photoshop, Digital Design, Generative AI, Visual Design, Graphic Design, File Management, Presentations, User Interface and User Experience (UI/UX) Design, Design Software, Communication, Image Analysis, Version Control, Prompt Engineering, Project Documentation, Logo Design, Project Management, Artificial Intelligence, Branding, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM IT Project Manager

      Skills you'll gain: Agile Software Development, Stakeholder Management, Software Development Life Cycle, Project Management, Agile Methodology, Project Management Life Cycle, Software Architecture, Project Documentation, Project Closure, Development Environment, Software Design, Stakeholder Engagement, Computer Systems, Professional Networking, Information Technology, Risk Management, Leadership, Agile Project Management, Project Management Institute (PMI) Methodology, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

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    In summary, here are 10 of our most popular search engine marketing courses

    • Optimizing a Website for Google Search: University of California, Davis
    • An Introduction to Consumer Neuroscience & Neuromarketing : Copenhagen Business School
    • Business Analytics: University of Pennsylvania
    • Preparing for Google Cloud Certification: Cloud Developer: Google Cloud
    • English for Career Development: University of Pennsylvania
    • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs
    • IBM Full-Stack JavaScript Developer: IBM
    • Marketing Management: S.P. Jain Institute of Management and Research
    • Grow with AI: Your AI-driven Growth Marketing strategy : Starweaver
    • Sales and CRM Overview: Salesforce

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