• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Search Engine Marketing Course Catalog

    • Status: New
      New
      G

      Google Cloud

      Modernisasi Situs dengan AI Generatif di Google Cloud

      Skills you'll gain: Generative AI, Prompt Engineering, Large Language Modeling, Google Cloud Platform, UI/UX Strategy, User Experience, Content Management, Image Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション

      Skills you'll gain: Generative AI, AI Personalization, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience, Content Management

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      在 Google Cloud 上使用生成式 AI 进行网站现代化改造

      Skills you'll gain: Generative AI, AI Personalization, Web Content, Web Analytics and SEO, Prompt Engineering, Performance Tuning, Image Analysis, Google Cloud Platform, User Experience Design

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      G

      Google Cloud

      BigQuery로 임베딩, 벡터 검색, RAG 만들기

      Skills you'll gain: Generative AI, Data Pipelines, Big Data, Google Cloud Platform, Natural Language Processing

      Advanced · Course · 1 - 4 Weeks

    • U

      University of Illinois at Urbana-Champaign

      Graduate Certificate in Digital Marketing

      Skills you'll gain: Data Storytelling, Business Strategy, Management Accounting, Data-Driven Decision-Making, Fund Accounting, Financial Auditing, Corporate Tax, Mergers & Acquisitions, Financial Market, Operations Management, Machine Learning Algorithms, Creativity, Sampling (Statistics), Variance Analysis, Cost Accounting, Financial Statement Analysis, Conflict Management, Marketing Analytics, Investment Banking, Portfolio Management

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • U

      University of London

      Bachelor of Science in Marketing

      Skills you'll gain: Global Marketing, Consumer Behaviour, Statistical Analysis, Innovation, Organizational Change, Corporate Strategy, Supply Chain Management, Mergers & Acquisitions, Professional Networking, Budget Management, Governance, Training and Development, Diversity and Inclusion, Advertising, Databases, Team Management, Market Research, International Finance, Branding, Performance Management

      Earn a degree

      Degree · 1 - 4 Years

    • S

      S.P. Jain Institute of Management and Research

      Post Graduate Diploma in Management Online

      Skills you'll gain: Mergers & Acquisitions, Working Capital, Search Engine Marketing, Supply Chain Management, Business Valuation, Consumer Behaviour, Supply Chain Planning, Large Language Modeling, Design Thinking, Team Management, Strategic Marketing, Technical Consulting, Business Ethics, Organizational Leadership, Integrated Marketing Communications, Conflict Management, Business Strategy, Organizational Change, Digital Transformation, Portfolio Management

      Earn a degree

      Degree · 1 - 4 Years

    • U

      Universidad de Palermo

      Administración de Empresas Certificado MasterTrack®

      Skills you'll gain: Performance Measurement, Human Resource Strategy, Strategic Marketing, Leadership and Management, Human Resources Management and Planning, Marketing, Strategic Leadership, Key Performance Indicators (KPIs), Talent Management, IT Management, Employee Performance Management, Enterprise Resource Planning, Technology Strategies, Consumer Behaviour, Organizational Strategy, Marketing Analytics, Marketing Planning, Business Technologies, Brand Strategy, Brand Management

      Credit offered

      Mastertrack · 6 - 12 Months

    • I

      IIT Roorkee

      Executive MBA

      Skills you'll gain: New Product Development, Mergers & Acquisitions, Succession Planning, FinTech, Capital Budgeting, Supply Chain Management, Statistical Process Controls, Management Accounting, Working Capital, Operations Research, Business Marketing, Integrated Marketing Communications, Sales Process, Production Management, Product Management, Work Breakdown Structure, Service Recovery, Manufacturing Operations, Sampling (Statistics), Consumer Behaviour

      Earn a degree

      Degree · 1 - 4 Years

    • H

      HEC Paris

      Innovation Management and Entrepreneurship University Certificate

      Skills you'll gain: New Product Development, Business Strategy, Product Development, Social Media Strategy, Business Strategies, Entrepreneurship, Ideation, Social Media Marketing, Forecasting, Business Operations, Social Media, Operations Management, Product Design, Market Opportunities, Strategic Thinking, Business Planning, Lean Methodologies, Innovation, Organizational Strategy, Corporate Sustainability

      University Certificate · 6 - 12 Months

    • U

      University of North Texas

      Bachelor of Science in General Business

      Skills you'll gain: Operations Management, Mediation, Overcoming Objections, New Product Development, Compensation and Benefits, Event Management, Organizational Change, Grammar, Sampling (Statistics), Data Mining, Design Thinking, Business Mathematics, Global Marketing, Organizational Leadership, Digital Media Strategy, Political Sciences, Cultural Diversity, Social Justice, Music History, Sociology

      Earn a degree

      Degree · 1 - 4 Years

    • U

      University of London

      Bachelor of Science in Business Administration

      Skills you'll gain: Global Marketing, Consumer Behaviour, Statistical Analysis, Innovation, Organizational Change, Corporate Strategy, Supply Chain Management, Mergers & Acquisitions, Professional Networking, Budget Management, Governance, Training and Development, Diversity and Inclusion, Advertising, Databases, Team Management, Market Research, International Finance, Branding, Performance Management

      Earn a degree

      Degree · 1 - 4 Years

    Search Engine Marketing learners also search

    Marketing
    Digital Marketing
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…248249250251

    In summary, here are 10 of our most popular search engine marketing courses

    • Modernisasi Situs dengan AI Generatif di Google Cloud: Google Cloud
    • Google Cloud における生成 AI を使用したウェブサイトのモダナイゼーション: Google Cloud
    • 在 Google Cloud 上使用生成式 AI 进行网站现代化改造: Google Cloud
    • BigQuery로 임베딩, 벡터 검색, RAG 만들기: Google Cloud
    • Graduate Certificate in Digital Marketing: University of Illinois at Urbana-Champaign
    • Bachelor of Science in Marketing: University of London
    • Post Graduate Diploma in Management Online: S.P. Jain Institute of Management and Research
    • Administración de Empresas Certificado MasterTrack®: Universidad de Palermo
    • Executive MBA: IIT Roorkee
    • Innovation Management and Entrepreneurship University Certificate: HEC Paris

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok