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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

      Skills you'll gain: Digital Marketing, Marketing, Sales Process, Sales Strategy, Marketing Strategy and Techniques, Sales, Value Propositions, Business Metrics, Marketing Analytics, Branding, Brand Management, Customer Engagement, Market Research

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Analytics

      Skills you'll gain: People Analytics, Customer Analysis, Marketing Analytics, Customer Insights, Business Analytics, Financial Statement Analysis, Analytics, Data-Driven Decision-Making, Operational Analysis, Descriptive Analytics, Predictive Analytics, Performance Measurement, Financial Analysis, Peer Review, Workforce Planning, Human Resources Management and Planning, Talent Management, Consumer Behaviour, Data Analysis, Financial Accounting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      18K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Mobile App Developers

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, AI Personalization, Mobile Development, Marketing Strategies, Large Language Modeling, React Native, Mobile Development Tools, Marketing, Marketing Analytics, Software Engineering, iOS Development, Software Development, Software Testing, Application Development, Data Ethics, DevSecOps, Test Case, Artificial Intelligence

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.9K reviews

      Advanced · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Copenhagen Business School

      An Introduction to Consumer Neuroscience & Neuromarketing

      Skills you'll gain: Consumer Behaviour, Marketing Psychology, Branding, Marketing, Customer Insights, Market Research, Human Learning, Business Ethics, Advertising, Decision Making, Regulation and Legal Compliance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.5K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Managers

      Skills you'll gain: Prompt Engineering, Generative AI, Commercialization, Product Lifecycle Management, Product Improvement, Product Management, Stakeholder Communications, Customer experience improvement, Technical Product Management, ChatGPT, Risk Management, AI Personalization, New Product Development, Product Development, Product Strategy, Innovation, Business Ethics, Artificial Intelligence, Creativity, Large Language Modeling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Leading the Modern Day Business

      Skills you'll gain: Design Thinking, Digital Transformation, Product Management, Business Transformation, New Product Development, Innovation, Ideation, Product Lifecycle Management, Product Development, Technology Strategies, Product Improvement, Product Roadmaps, IT Management, Customer Engagement, Creative Problem-Solving, Prototyping, Business Strategy, Marketing, Leadership and Management, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      21K reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Project Network

      Create a Business Marketing Brand Kit Using Canva

      Skills you'll gain: Canva (Software), Style Guides, Logo Design, Marketing Design, Branding, Marketing Materials, Brand Management, Marketing, Organizational Skills, Graphic Design, Business, Digital Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      919 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Human Resources (HR) Professionals

      Skills you'll gain: Prompt Engineering, Generative AI, HR Tech, Generative AI Agents, Workforce Planning, Human Resources, Human Resources Management and Planning, ChatGPT, Workflow Management, Human Resource Management, Human Resource Strategy, Data Ethics, Artificial Intelligence, Large Language Modeling, Technical Writing, Employee Engagement, Image Analysis, Content Creation, Virtual Environment, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      A

      Adobe

      Adobe Graphic Designer

      Skills you'll gain: Adobe Illustrator, Adobe Photoshop, Digital Design, Generative AI, Visual Design, Graphic Design, File Management, Presentations, User Interface and User Experience (UI/UX) Design, Design Software, Communication, Image Analysis, Version Control, Prompt Engineering, Project Documentation, Logo Design, Project Management, Artificial Intelligence, Branding, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World

      Skills you'll gain: Customer Relationship Management, Search Engine Marketing, Digital Marketing, Direct Marketing, User Experience, Customer Data Management, Web Analytics and SEO, Public Relations, Marketing Communications, Cross-Channel Marketing, Search Engine Optimization, Marketing Strategy and Techniques, Marketing Automation, MarTech, Content Marketing, Customer experience strategy (CX), AI Personalization, Social Media, Business Ethics

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      AI Applications in Marketing and Finance

      Skills you'll gain: AI Personalization, Big Data, Risk Modeling, Credit Risk, Customer Engagement, Customer experience improvement, Marketing Analytics, Consumer Behaviour, MarTech, Customer Insights, Financial Services, Machine Learning, Financial Analysis, Retail Store Operations, Artificial Intelligence, Threat Detection

      4.6
      Rating, 4.6 out of 5 stars
      ·
      438 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Sales and CRM Overview

      Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Salesforce, Sales Process, Sales Operations, Sales, B2B Sales, Data Management, Business-To-Consumer, Databases

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing strategy courses

    • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs
    • Business Analytics: University of Pennsylvania
    • Generative AI for Mobile App Developers: IBM
    • An Introduction to Consumer Neuroscience & Neuromarketing : Copenhagen Business School
    • Generative AI for Product Managers: IBM
    • Leading the Modern Day Business: University of Virginia
    • Create a Business Marketing Brand Kit Using Canva: Coursera Project Network
    • Generative AI for Human Resources (HR) Professionals: IBM
    • Adobe Graphic Designer: Adobe
    • Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World: University of Illinois Urbana-Champaign

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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