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    CRM Courses Online

    Explore CRM (Customer Relationship Management) tools and strategies for managing customer interactions. Learn to enhance customer satisfaction and loyalty.

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    Explore the CRM Course Catalog

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Sales and CRM Overview

      Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Salesforce, Sales Process, Sales Operations, Sales, B2B Sales, Data Management, Business-To-Consumer, Databases

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introduction to CRM with HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Dashboard, Business Software, Systems Integration, Data Integration, Sales Pipelines, Data Management, Productivity Software, Customer Service, Sales Operations, Marketing, Email Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      951 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Salesforce Sales Operations

      Skills you'll gain: Sales Pipelines, Customer Success Management, Sales Process, Salesforce, Sales Operations, Dashboard, Prospecting and Qualification, Sales Support, Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Development, Lead Generation, Sales Enablement, Sales Management, Data Visualization, Sales, Customer Support, Business Reporting, Campaign Management, Data Import/Export

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.9K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      S

      Starweaver

      Customer Relationship Management

      Skills you'll gain: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Business Relationship Management, Data-Driven Decision-Making, Customer Success Management, Marketing Analytics, Business Analytics, Target Market, Marketing Strategies, Sales Management, Performance Measurement, Performance Management, Business Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      228 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Introducción a CRM con HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Dashboard, Customer Data Management, Customer Acquisition Management, Integrated Marketing Communications, Sales Pipelines

      4.7
      Rating, 4.7 out of 5 stars
      ·
      73 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      M

      Microsoft

      Introduction to Microsoft Dynamics 365

      Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Microsoft 365, Sales Pipelines, Sales Management, Sales Process, Marketing Automation, Microsoft Teams, Customer Service, Resource Allocation, Lead Generation, Scheduling, Work Order, Sales Operations, Dashboard, Power BI, Customer Insights, Marketing, Email Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      74 reviews

      Beginner · Course · 1 - 3 Months

    What brings you to Coursera today?

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      B2B and Territory Sales Strategies and Techniques

      Skills you'll gain: Sales Territory Management, B2B Sales, Competitive Analysis, Regional Sales, Sales Management, Market Analysis, Sales, Consultative Selling, Sales Strategy, Market Opportunities, Sales Process, Customer Relationship Management, Negotiation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      94 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      S

      Starweaver

      Relationship Management and Business Development

      Skills you'll gain: Stakeholder Engagement, Professional Networking, Business Development, Relationship Management, Rapport Building, Communication, Upselling, Business Communication, Customer Retention, Organizational Development, Active Listening

      4.4
      Rating, 4.4 out of 5 stars
      ·
      169 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing, Customer Retention, Marketing Strategies, Data-Driven Decision-Making, Regression Analysis, Analytics, Customer Insights, Brand Awareness, Consumer Behaviour, Return On Investment, A/B Testing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Inteligência Artificial Aplicada ao CRM

      Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Data Visualization, Sales Management, Customer Engagement, Data Visualization Software, Data Modeling, R Programming, Customer Insights, Advanced Analytics, Customer experience strategy (CX), Data Science, Data Analysis, Data Manipulation, Artificial Intelligence, Data Structures

      4.4
      Rating, 4.4 out of 5 stars
      ·
      97 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Salesforce Sales Development Representative

      Skills you'll gain: Lead Generation, Sales Development, Consultative Selling, Time Management, Prospecting and Qualification, Sales Prospecting, Cold Calling, Sales Enablement, Salesforce, Verbal Communication Skills, Constructive Feedback, Growth Mindedness, Professionalism, Writing, Interpersonal Communications, Relationship Building, Customer Relationship Management (CRM) Software, Technical Sales, Interviewing Skills, Sales

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      565 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      C

      Columbia University

      Construction Management

      Skills you'll gain: Construction Estimating, Project Schedules, Construction Management, Earned Value Management, Cost Estimation, Project Finance, Cost Management, Work Breakdown Structure, Construction Accounting, Environment Health And Safety, Building Information Modeling, Project Risk Management, Scheduling, Cost Control, Commercial Construction, Risk Management, Lean Methodologies, Business Transformation, Finance, Construction

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.4K reviews

      Beginner · Specialization · 3 - 6 Months

    CRM learners also search

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    In summary, here are 10 of our most popular crm courses

    • Sales and CRM Overview: Salesforce
    • Introduction to CRM with HubSpot: Coursera Project Network
    • Salesforce Sales Operations: Salesforce
    • Customer Relationship Management: Starweaver
    • Introducción a CRM con HubSpot: Coursera Project Network
    • Introduction to Microsoft Dynamics 365: Microsoft
    • B2B and Territory Sales Strategies and Techniques: Coursera Instructor Network
    • Relationship Management and Business Development : Starweaver
    • Marketing Analytics: University of Virginia
    • Inteligência Artificial Aplicada ao CRM: Fundação Instituto de Administração

    Frequently Asked Questions about Crm

    Coursera’s CRM courses equip learners with essential skills to manage customer relationships effectively:

    • Techniques for using CRM software to track and analyze customer interactions
    • Strategies for improving customer satisfaction and loyalty
    • Skills in data analysis to understand customer behavior and preferences
    • Best practices for integrating CRM systems into business processes
    • Methods for leveraging CRM data to drive sales and marketing strategies
    • Understanding of privacy and ethical considerations in managing customer data‎

    Yes. You can start learning CRM skills on Coursera for free in two ways:

    • Preview the first module of many CRM courses at no cost. This includes video lessons, readings, graded assignments, and Coursera Coach (where available).
    • Start a 7-day free trial for Specializations or Coursera Plus. This gives you full access to all course content across eligible programs within the timeframe of your trial.

    If you want to keep learning, earn a certificate in CRM skills, or unlock full course access after the preview or trial, you can upgrade or apply for financial aid.‎

    CRM courses on Coursera are accessible to learners of all backgrounds:

    • Beginners can learn the basics of CRM concepts and how CRM systems operate.
    • Those with some experience in business or customer service can enhance their skills in specific CRM applications.
    • Advanced professionals might focus on strategic uses of CRM data and advanced system integration.‎

    By completing CRM courses on Coursera, learners can obtain credentials that may assist in their professional development:

    • Professional certificates that may reflect an understanding of CRM principles and tools
    • Specializations that explore in-depth aspects of CRM technology and its applications in business
    • Certificates that can potentially be recognized by employers in industries that heavily rely on customer relationship management‎

    Skills acquired from CRM courses can potentially lead to various roles in many industries, including:

    • CRM Manager, overseeing customer interactions and improving customer experiences
    • Sales Manager, using CRM tools to enhance sales performance and customer insights
    • Marketing Analyst, analyzing CRM data to refine marketing strategies
    • Customer Service Supervisor, enhancing service delivery using CRM systems
    • Business Analyst, optimizing business processes based on CRM data insights‎
    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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